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Death of 'eyesore' TV dish; Sky ditches receivers to broadcast on fibre optic.

Byline: GRAHAM HISCOTT Head of Business

FOR many, Sky satellite dishes have been a blot on the urban landscape for more than 30 years.

But the firm has signalled the possible end of the receivers as it broadcasts through fibre optic broadband instead.

The move could attract millions of households who either don't want or can't get a dish. Sky boss Jeremy Darroch said: "This is the first time we have been able to offer the full Sky TV service without a satellite dish. It is a big moment for the business."

Rob Hilborn of comparison website Broadband Genie added: "This potentially opens services to new customers who were unable to access Sky's satellite service as they no longer need permission to install a dish, which are a bit of an eyesore."

Sky already offers channels over the internet through its Now TV service.

The full fibre optic range will initially be available in Italy and Austria. The plan is to follow suit in the UK.

Sky will still offer dishes for the foreseeable future but new customers will have the option of fibre optic. It comes as Rupert Murdoch's firm battles to compete with Netflix and Amazon Prime.

Sky yesterday unveiled the UK's cheapest streaming stick, Now TV Smart Stick, for PS14.99 - with entertainment packs start from PS2.99.

The firm announced profits jumped 10% to PS1.1billion for the six months to December. It added 365,000 customers.

graham.hiscott@mirror.co.uk

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switch Sky's Mr Darroch

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Publication:The Mirror (London, England)
Date:Jan 26, 2018
Words:252
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