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DISCOUNT AUTO PARTS CELEBRATES 22-YEAR ANNIVERSARY WITH GRAND RE-OPENING OF ORIGINAL STORE

 LAKELAND, Fla., July 7 /PRNewswire/ -- Discount Auto Parts (NYSE: DAP), which opened its first store 22 years ago this month at US 17 & Snively Avenue in Eloise, Fla., is celebrating this anniversary and its first year as a public company with a grand re-opening of "the store where it all began" on July 10.
 The public is invited to attend the grand opening activities from 8 a.m. to closing which will include giveaways, special sale prices and live remote from WPCV-Radio.
 The original store, like the fast-growing company, which now has 177 stores spread throughout the state including three in Georgia, has undergone substantial changes since first opening its door to serve the automotive do-it-yourself consumer market. Today the new store, which is across the street from the original store, is a 12,000-square-foot mini-depot, stocking some 12,000 different replacement parts, maintenance items and accessories, with a sale team that is among the best trained and most knowledgeable in the business.
 "When we first opened this store, our goal was to sell parts to the do-it-yourselfer at jobber prices (equivalent to a wholesale price)," said company President Denis Fontaine. "At the time most auto parts stores had a two-tier pricing system: jobber price to businesses and retail price to the public. We brought jobber prices directly to the public." Fontaine added, "We worked hard, and early on made the decision to adopt a management philosophy that put our people, whom we refer to as team members, first."
 That approach of building its team first, and then having the team build the business, has been a major factor in Discount Auto Parts' success. The company's retention rate for its 1,850 team members is among the highest in the industry, and its training programs among the most extensive. "And that means we have a group of top-notch, dedicated people who know the company, know our products and know their customers very, very well," said Fontaine, who added that a policy of promoting from within also encouraged team loyalty and comraderie.
 "Our growth and success over the past 21 years is a tribute to our team members," said Fontaine. "They have invested a lot in making their company what it is today, and it is gratifying to see so many reaping the benefits."
 Discount Auto Parts, Inc., is Florida's leading specialty retailer of automotive replacement parts, maintenance items and accessories for the Do-It-Yourselfer (DIY) consumer. The company currently operates 177 stores with 174 located in Florida and three stores located in Southern Georgia. Discount Auto Parts' stock is traded on the New York Stock Exchange (NYSE) under the symbol "DAP".
 -0- 7/7/93
 /CONTACT: Denis Fontaine, president and chief executive officer, or Steve Joiner, advertising director of Discount Auto Parts, Inc., 813-687-9226/
 (DAP)


CO: Discount Auto Parts, Inc. ST: Florida IN: AUT REA SU:

AW-RC -- FL007 -- 9029 07/07/93 11:02 EDT
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Publication:PR Newswire
Date:Jul 7, 1993
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