Printer Friendly

DIGITAL NAMES INDUSTRY LEADER, EDWARD LUCENTE, WORLDWIDE SALES AND MARKETING VICE PRESIDENT

 MAYNARD, Mass. April 15 /PRNewswire/ -- Digital Equipment Corporation (NYSE: DEC) today announced the appointment of Edward E. Lucente, 53, as vice president, Worldwide Sales and Marketing, effective immediately. In this position, Lucente will be responsible for worldwide marketing of products and services, corporate communications, and management of Digital's sales and sales support organizations. He will report to Digital president and CEO Robert B. Palmer.
 "Ed Lucente is recognized throughout the industry as a leader and strategic thinker," said Palmer. "He will play a critical role in returning Digital to profitable growth by strengthening Digital's sales and marketing organizations and defining a comprehensive, integrated marketing strategy for the company."
 Palmer added, "Ed has been hired to reengineer Digital's sales and marketing functions in support of our newly created customer business units. His primary focus will be on ensuring that new standards of excellence regarding responsiveness to customers' needs are set around the world."
 In his previous position, Lucente was Executive Vice President of Northern Telecom Limited, where he managed the global sales and marketing organization, designed and directed a corporate-wide quality program, and led the corporate marketing alliance strategy, including the launching of several joint ventures.
 From 1960-1991 he held a series of sales and management positions with International Business Machines Corporation, becoming a vice president of the company in 1981. The positions he held at IBM included President, IBM Asia Pacific, which involved managing subsidiaries in Asia and Australia; Group Executive, U.S. Marketing and Services, leading an organization of seven divisions and more than 110,000 sales, marketing, and service employees; and President, Information Products Division, where he managed three development laboratories and six manufacturing plants.
 Lucente holds a bachelor of science degree in Civil Engineering from Carnegie Institute of Technology, and is a graduate of the executive education program of Kellogg Graduate School of Business, Northwestern University.
 He is a Lifetime Trustee of Carnegie Mellon University; Member, Georgia Tech Advisory Board; Member, U.S.-Japan Business Council; Member, U.S.-Korea Business Council; Trustee, Business Committee of the New York Metropolitan Museum of Art; Member, Board of Trustees, Corporation Against Drug Abuse; Member, Board of Directors, Washington Performing Arts Society; and Member, U.S. Olympics 1996 Technology Committee.
 Digital Equipment Corporation, headquartered in Maynard, Mass., is the leading worldwide supplier of networked computer systems, software and services. Digital pioneered and leads the industry in interactive, distributed, and multivendor computing. Digital and its business partners deliver the power to use the best integrated solutions - from desktop to data center - in open information environments.
 -0- 4/15/93
 /CONTACT: Jeffry Gibson of Digital Equipment Corporation, 508-493-6865/
 (DEC)


CO: Digital Equipment Corporation ST: Massachusetts IN: CPR SU: PER

CH -- NE007 -- 6200 04/15/93 11:41 EDT
COPYRIGHT 1993 PR Newswire Association LLC
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1993 Gale, Cengage Learning. All rights reserved.

Article Details
Printer friendly Cite/link Email Feedback
Publication:PR Newswire
Date:Apr 15, 1993
Words:456
Previous Article:ANDOVER BANCORP, INC. REPORTS 1993 FIRST QUARTER NET INCOME OF $1.9 MILLION
Next Article:W.W. GRAINGER, INC. REPORTS RECORD SALES AND EARNINGS FOR 1993 FIRST QUARTER
Topics:


Related Articles
DIGITAL EQUIPMENT CORPORATION APPOINTS BRUCE J. RYAN VICE PRESIDENT, FINANCIAL, PROFESSIONAL AND PUBLIC SERVICES INDUSTRIES BUSINESS UNIT
DIGITAL ANNOUNCES APPOINTMENT OF HAROLD F. ENRIGHT, JR. TO VICE PRESIDENT, ALPHA AXP PROGRAM
DIGITAL EQUIPMENT NAMES RICHARD POULSEN TO HEAD WORLDWIDE CHANNELS
DIGITAL EQUIPMENT NAMES ANTHONY CRAIG VP FOR WORLDWIDE SALES OPERATIONS
DIGITAL REALIGNS SALES TERRITORIES TO FORM AMERICAS AREA
DIGITAL EQUIPMENT CORPORATION NAMES FRANK MCCABE AND BRUCE J. RYAN TO NEW POSITIONS
DIGITAL EXPANDS ENRICO PESATORI'S RESPONSIBILITIES
WIM ELFRINK JOINS DIGITAL AS VICE PRESIDENT AND GENERAL MANAGER FOR THE PERSONAL COMPUTER BUSINESS UNIT IN EUROPE
SILICON GRAPHICS APPOINTS GARY LAUER TO HEAD COMPANY'S WORLDWIDE FIELD OPERATIONS
Digital Names Three Senior Vice Presidents

Terms of use | Copyright © 2016 Farlex, Inc. | Feedback | For webmasters