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DEAN WITTER, DISCOVER $250 MILLION 6.75 PERCENT DEBENTURES DUE 2013 'A+' BY FITCH -- FITCH FINANCIAL WIRE --

 NEW YORK, Oct. 21 /PRNewswire/ -- Dean Witter, Discover & Co.'s $250 million 6.75 percent debentures due Oct. 15, 2013, are rated "A+" by Fitch. The credit trend is stable.
 The rating reflects the company's strong position within the credit card, asset management, and brokerage businesses, as well as its sound balance sheet and consistent earnings. The company's third quarter earnings of $171 million represented a 57 percent increase over 1992 due to strength across their business lines and a robust operating environment.
 Although all of its markets are competitive, Dean Witter and Discover, through creative and focused business strategies, have been successful in profitably building market share. These businesses represent the foundation of the company and virtually all of its earnings, with other affiliates involved in transaction processing and private label credit cards, home equity and other consumer lending, and the start-up Visa card operation, Prime Option.
 -0- 10/21/93
 /CONTACT: Nancy E. Stroker of Fitch, 212-908-0533/


CO: Dean Witter, Discover & Co. ST: IN: FIN SU: RTG

GK -- NY070 -- 5267 10/21/93 13:12 EDT
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Publication:PR Newswire
Date:Oct 21, 1993
Words:178
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