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Crossroads 2002 A-List Application Deadline Is July 16th; Winners to be Recognized During Crossroads A-List Conference, March 2002.

Business/Technology Editors

BOSTON--(BUSINESS WIRE)--July 10, 2001

The ninth annual Crossroads A-List Awards recognize proven business results. Earning a Crossroads A-List Award positions a product, technology, or service as a leader. The award provides customers, investors, and the marketplace powerful proof of innovative technology transforming how business performs.

In today's economy, increasing revenue is the primary goal for technology providers. The conferring of a Crossroads A-List Award signals to enterprise buyers which new products and services should be at the top of their purchasing list.

Crossroads A-List Award winners will be recognized at the ninth annual Crossroads Conference, to be held March 17-20, 2002, at The Wigwam Resort in Phoenix, AZ. While Crossroads is a meritocracy, focusing on accomplishment rather than titles, at the 2001 Crossroads A-List Conference:

--54% of the participants were from technology user organizations

--More than half of the technology users described their responsibilities as primarily business-related

--Attendees judged 99% of their co-participants as leading/bleeding edge or fast followers

--Over 77% of the attendees were director level or above

Crossroads A-List Award Program information is available on the Web at www.crossroads-osa.com or by contacting Meleena Erikson at 617.859.0859x905 or merikson@crossroads-osa.com

Founded in 1989, Open Systems Advisors, Inc. (OSA) helps organizations understand and align business priorities with technology investments. OSA provides exploration and alignment consulting to technology and service provides, customer organizations, and investors. On an annual basis, OSA conducts research under its Crossroads brand that includes the publication of the Crossroads Decisions, conferring of the Crossroads A-List Awards, and production of the Crossroads Conference.

The company can be reached at 268 Newbury Street, Boston, MA 02116 Telephone 617.859.0859 | Fax 617.859.0853 | www.crossroads-osa.com | info@crossroads-osa.com.

(R)Crossroads is a registered trademark, and(TM)Crossroads Decisions and Crossroads A-List are trademarks of Open Systems Advisors, Inc.(c)2001, Open Systems Advisors, Inc. All other trademarks are the property of their respective owners.
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Publication:Business Wire
Date:Jul 10, 2001
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