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Correcting...Navitrak International Corporation announces North American market launch of two product lines.

OAKVILLE, Ontario--(BUSINESS WIRE)--Nov. 22, 1996--NVTK (CANADIAN DEALING NETWORK NVTK.) Navitrak International Corporation (www.navitrak.on.ca) announced that it has retained Global Initiatives Inc. of Toronto, to select, organize and manage all aspects of distribution in North America for its Navigator and Navimap products.

Global shall also be responsible for the development and overseeing of direct marketing activities including national advertising campaigns.

Global Initiatives is a nationaly recognized marketing and consulting firm specializing in development and implementation of strategic business and marketing plans. Global also has expertise in customized product and intellectual property licensing and promotional programs. Mr. Michael Haberman, President of Global has 25 years of senior management experience in the retail industry, including:

-12 years as President of Consumers Distributing
-9 years as Senior Vice President of Steinberg's
-3 years as Senior Analyst at Power Corp.
-10 years at Concordia University as Professor of Marketing





A partial Global client list includes: Government of Canada for NAFTA, CIBC, Scotiabank, Pharmaplus, Sega Genesis, Nabisco, Tetley Tea, and Proctor and Gamble.

Navitrak International Corp. is a technology company that develops and markets a complete line of products for the rapidly expanding consumer and corporate GPS/navigation and Geographic Information Systems (GIS) markets.

CONTACT: Corporate Concepts Inc., 604/685-2286, 800/361-8333
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Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Article Type:Correction Notice
Date:Nov 22, 1996
Words:211
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