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Coors expands Idaho barley storage facility.

Coors expands Idaho barley storage facility

In another boost for the already strong Idaho economy, the Adolph Coors Co. is launching a $7-million expansion of its Burley barley storage facility.

"When we gather here next year on this occasion, our elevators will be expanded another 50 percent," Coors chairman William Coors told about 1,000 people during the company's annual Barley Days barbecue recently at its storage and research farm.

That means southern Idaho farmers now contracting with Coors Brewing Co. will be asked to expand their acres, and new growers will be sought, Coors said.

"We increasingly seem to favor the Magic Valley in production of this ingredient," he said.

Expansion will raise the company's long-term storage capacity in Burley from 6 million to 9 million bushels. The cost will be more than half last year's profits.
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Title Annotation:Adolph Coors Co.
Publication:Modern Brewery Age
Date:Jul 30, 1990
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