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Company Watch - Thales.

Nov 17, 2008

AirAsia X takes delivery of its first A330-300 with the Thales IFE system. AirAsia X is a Malaysian based long-haul, low-cost airline that initially selected Thales for its fleet of 15 A330s and then later exercised the option to include 10 more A330 aircraft. The airline's In-Flight Entertainment offering provides a wide selection of movies, music and games all available through an 8.9 inch touch screen display at each seat. AirAsia X also has equipped each seat with a USB connection for personal electronic devices and in-seat power for laptops. The airline views their new IFE system as a way to provide what passengers want while at the same time generating revenue during flight. The airline will offer services on a pay-per-use basis and will also deploy targeted advertising and onboard retail shopping in the near future. Nov 16, 2008

Thales said its TopSeries IFE system was selected by British Airways for the 777-300ER, 787 and A380 aircraft it has on order. Screen size will be 15.4 in. in first class, 12.1 in. in business class, 10.6 in. in premium economy and 8.9 in. in economy. BA will offer USB and RCA ports at each seat. Nov 16, 2008

Thales introduces new TopSeries Interactive IFE features for Single Aisle aircraft and Regional jets. Thales, a world leader in In-Flight Entertainment systems, now offers an all digital TopSeries system that can be configured by class of service as an interactive audio only system, audio only system, interactive overhead video system or full functioning in-seat AVOD system. The first installation is scheduled for 2009 on an Airbus A320 aircraft. As an interactive audio only system passengers can select up to 280 channels of high fidelity audio programming using a newly designed Ethernet Passenger Control Unit (ePCU). What is unique about the ePCU is its direct connection to the system network, which eliminates the seat electronics box providing more leg-room, lower system weight, and reduced power consumption. By adding digital overhead video capability, passengers will enjoy watching entertainment programs through high-resolution widescreen smart displays. In combination with the interactive audio system, the overhead video system supports new onboard capabilities such as interactive electronic surveys, multi-player games and route-specific programming. At the high-end of the system's capability is Audio and Video On-Demand (AVOD) functionality with a wide range of content choices, high-speed broadband network and personal widescreen displays. There is something for everyone with this all-digital system. Nov 16, 2008

As polite laughter rippled through a sunny conference room on the top floor of Thales' Paris headquarters last week, the man leading the French industry heavyweight's defence aerospace business sat quietly confident that the words he had just uttered would come to pass. "Growth will be huge because we are going to sell the Rafale worldwide," Thales Airborne Systems chief executive Pierre-Yves Chaltiel had said. "I'm not joking at all," he added, suggesting that the assembled journalists return next year to review progress on the export campaign. Nov 10, 2008

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Publication:AirGuide Business
Date:Nov 17, 2008
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