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Preserving the state's wilderness areas was one of many topics explored in Cry California, the magazine of the nonprofit educational group California Tomorrow. From 1965 to 1982, Cry California presented the findings of conservationists, planners, regulators, and residents involved in the organization's state planning efforts.

Concern about the preservation of California's natural resources dates back almost to the state's founding. The notion of managing growth in a systematic way is a more modern one, however, and California Tomorrow, founded in 1961, was one of the first organizations to promote this idea.

In September of that year, the organization's advisory board, among whose members were writer Wallace Stegher and architect Nathaniel Owings, adopted a statement of principles to guide the group's activities in pursuit of policy making. Through study tours, conferences, publications, and the seminal 1972 California Tomorrow Plan, California Tomorrow promoted ways to keep the state "beautiful and productive." This mission continued until 1983, and a restructured organization with a different focus was founded in 1984.

CH S's California Tomorrow collection spans the years 1961-83 and includes over fifty-six boxes of material. Further details are available through the Online Archive of California, www.oac.
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Title Annotation:Cry California
Publication:California History
Article Type:Brief article
Geographic Code:1USA
Date:Jun 22, 2009
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