Coast beats Costa; Scotland's beaches and scenic walks are match for anywhere.
WE are famed for our Munros but Scotland's coastal routes are also gaining a reputation as a good destination for walkers of all levels.
And with upwards of half a million visitors every year, the Fife coastal path has become very popular.
With picture postcard beaches more beautiful than any on Spain's costas, welcoming shing villages and important wildlife reserves along the 150km stretch between the Forth and Tay bridges, the walk can be done in bite-sized chunks or long distance routes.
One of the local rangers, Tony Wilson, said: "It's also graded which means there are sections suitable for wheelchairs and buggies as well as more demanding stretches to challenge keen walkers."
Tony looks after the section between Leven and the Tay Bridge, which he says has beaches that can rival the Caribbean for scenery on a sunny day.
In fact Fife is home to ve of Scotland's seven Blue Flag awarded beaches - Aberdour Silver Sands, Burntisland, Elie Ruby Bay, Leven and St Andrews West Sands.
The route itself is accessible from every town and village along the Fife coastline and takes in towns from the cosmopolitan St Andrews to the tiny shing villages of East Neuk.
Fife's abundant natural larder guarantees delicious food along the way. Fish is caught and landed daily in the harbours of the East Neuk, where you'll often be able to buy fresh from the trawlers.
Don't miss a visit to the Anstruther Fish Bar, famed for its sh supper as much as the atmosphere. Join the queue just before sunset and eat on the pier for arguably the best seat in the house.
There are various other restaurants, many award-winning, including e Peat Inn, which merit a visit for a meal to remember.
For great food and produce the farmers market, which takes place every Saturday at one of four locations, is not to be missed. It's a chance for Fife's nest farmers and suppliers to meet and showcase their produce, from meats and vegetables to the best in local artisan baking.
A family-friendly location for generations, Fife has a host of activities perfect for days out with the kids, come rain or shine.
The Scottish Deer Centre, in Cupar, also features birds of prey and a wolf pack, and gives kids the chance to get up close to nine species of deer.
Youngsters also rave about Deep Sea World, in North Queensferry, which has the UK's longest underwater viewing tunnel.
The Scottish Fisheries Museum in Anstruther is also worth a look if you're interested in learning more about the fascinating history of the shing industry and how it has adapted to modern times.
For more hands-on action visit East Neuk Outdoors, the adventure centre at Anstruther, which has a range of activities from the ancient sport of archery, to kayaking and abseiling.
The centre also organises scrambles along the chain walk - Fife's best kept secret - the unique walk along the rocky coastal path with the help of a chain bolted to the cli face. Fife is also the home of cli face. Fife is also the home of golf, with over 45 courses for all abilities and budgets.
No golfer could visit Fife without stopping for a photo on the famous bridge over the Swilcan Burn on the 18th at the Old Course in St Andrews and the town is still buzzing after Louis Oosthuizen's win at e Open earlier this month.
Ladybank Golf Club Special summer offer - pounds 150 per tee time booked between 2pm and 4pm Monday to Friday. A saving of pounds 54.
Artery Gallery Any customer buying a Sarah Anderson handmade necklace or bracelet will receive a free charm made by Sarah.
Kilrenny Mill Farmhouse Availability in August. pounds 10 discount on superior room per person from pounds 45 - pounds 35 per night. Includes a Jacuzzi and walk-in shower.
Kilconquhar Castle Estate and Country Club Discounts on short break stays. Guests have full use of the leisure facilities.
The Roods B&B, Inverkeithing Availability throughout August. four star B & B - pounds 5 discount on standard tariffrate of pounds 40 per person.
For information and more offers visit www.visitscotland.com/soclosetohome Terms and conditions apply. Please quote Daily Record when booking.
Find out more about Fife fare
CALL into the new state of the art Information Centre on Market Street, St Andrews, for advice on things to see and do in the Kingdom of Fife. Visit www.visitscotland.com/wheretofindus
Fife has a host of excellent farm shops, where you can pop in and buy fresh local produce. Cairnie Fruit Farm and Mega Maze, Pillars of Hercules Organic Farm Shop, Ardross Farm Shop and Fletchers of Auchertmuchty are all worth For more information, www.eatscotland.com
Log on to www.soclosetohome.co.uk and upload your favourite holiday snaps of Scotland - and be in with a chance of winning a fantastic hot air ballooning holiday to Edinburgh.
PULLING IN VISITORS: Fife's coast has many highlights including beautiful beaches and great restaurants