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Clintons gets merry hell for insulting card; Clinton Cards sparked outrage with a Christmas card cruelly poking fun at council house tenants. KELLY MCLAUGHLIN asked families in Chelmsley Wood to answer the offensive festive messages.

MIDLAND tenants have put the boot into card giant Clintons over its council house howler.

Chelmsley Wood residents reacted with fury after it emerged the company was selling a Christmas card listing "ten reasons why Santa must live on a council estate". The lines included: "He has a serial record for breaking and entering" and: "He only works once a year".

Clintons issued a grovelling apology and pulled the PS2 product from its shelves amid an outcry on social media.

It branded its own card "offensive" and said: "It is in no way reflective of our views and we apologise without reservation."

Here's what people in Chelmsley Wood had to say.

1. He has a serial record for breaking and entering. Richard May: "It's putting everybody in the same predicament. All ages live on council estates. There are good people, and they're doing the place up, too."

2. He uses various wild animals to pull his sleigh.

Tony Davis: "People will often feed their dogs before themselves. Santa has animals because it's tradition. It's how we've always seen Santa. It doesn't have much to do with council estates."

3. He only works once a year.

Sharon Kirkpatrick: "Saying he only works once a year is hurtful. It gives the younger generation no motivation to go out to work because they think they can get benefits. Kids pick the card up and it could make them think they don't have to work."

4. He's never actually been seen doing any work in his whole life. Charlie James: "People on council estates do have jobs. I work 60-odd hours a week. People have jobs."

5. He drinks alcohol during working hours. Jason Smith: "It's taking the mickey - it's saying everybody on council estates drinks. That's not true. You can't do a job if you're intoxicated."

6. He barely leaves his home for fear of being recognised. David Head: "Santa has a beard because he doesn't want to get recognised. He works, but he only does the night shift once a year. And you'll never see him with his hands in his pockets because his hands are always in other people's pockets. That says a lot."

7. He wears the same, out-of-fashion clothes every day and never washes them.

Anne Scarr: "People wear what they have to wear. Just because people live on a council estate doesn't mean they don't wash their clothes. That's disgraceful and disgusting to say. They might not be able to afford other clothing or they prioritise other things."

8. He uses loads of different names and aliases purely for his own gain.

Paula Cherry: "It's derogatory to people on council estates that don't do that. It isn't right to assume people use multiple names to gain more benefits."

9. He gets letters from a lot of people, all demanding that he owes them things Liam White: "It's a bit stereotypical. A lot of people struggle with that. It takes the mickey out of people who get into debt. It's just not that funny."

10. He can get hold of all the latest designer gear but never pays a penny for it.

Adrian Head: "It's a fair comment. It's almost a balance because it really shows life on a council estate. There are a lot of thefts. You can buy the card or not buy it. If you do, Clinton profits. And if not, it stays on the shelves and they get the message."

The Santa on an estate Christmas card from Clintons | The Santa on an estate Christmas card from Clintons


Charlie James |

Sharon Kirkpatrick |

Richard May |

Liam White |

Anne Scarr |

Paula Cherry |
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Publication:Birmingham Mail (England)
Date:Dec 9, 2014
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