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Ciba Specialty Chemicals.

Corporate Information

Paper effect chemistries and solutions

"Consolidation" and "Focus on Core Business": These words capture the key driving forces shaping the world's pulp and paper industry. The rapidly changing landscape requires that industry partners, producers, converters and suppliers of paper products work together to achieve unprecedented creative solutions for success in this demanding, competitive environment. Ciba Specialty Chemicals has recognized the importance of these changes and has adapted their offering to respond to the customers emerging requirements. With mid- to long-term benefits in mind, the aim of Ciba is to improve the performance, productivity and profitability of their customers by focusing on chemical management.

Complementary product match broadens "one-stop shopping" offer

With the acquisition of Raisio Chemicals early this year, Ciba Specialty Chemicals has created a top-tier chemical supplier in the paper industry, offering the "one-stop shopping" opportunity increasingly requested by many customers. The combined portfolio provides both a broader offering to customers, particularly in functional chemicals and in the fast-growing field of paper coating additives, as well as increased depth at several locations along the paper chemicals product chain. The broadened Ciba range includes retention, drainage and deposit control aids, paper whiteners, paper coloration, coating additives, surface modifiers, barrier effects, sizing agents, products for carbonless and thermal papers, latex and starch binders, de-inking chemicals and water management solutions.

Excellent geographic fit opens additional markets

The combined market strengths, in diversified geographic areas, opens substantial cross-selling and market penetration opportunities. Ciba Specialty Chemicals traditionally has its strengths in NAFTA, Europe and Asia. Together with Raisio Chemicals, the company is now also well positioned in the Nordic countries, the strategic center of the paper industry, as well as China and Russia, two fast growing emerging markets for paper products.

Strong R & D operations push innovation

Ciba Specialty Chemicals is further building on its strategic positioning in the Nordic countries by combining its product development, application technology and technical customer service operations in Finland and fully utilizing the former Raisio Chemicals' Technology Campus in Turku. Here, a Coating and Paper Technology Center, the recently opened Future Printing Center and a paper pilot production unit allow for unique research opportunities. This campus is a strong contributing factor in preserving the customer service element, particularly among the major Scandinavian paper customers.

In light of the substantially increased activities in the Nordic region, and the future opportunities available in Russia, Ciba Specialty Chemicals is building a regional support structure, based in Finland, for the development of all its segments in the Nordic countries and Russia.

CIBA SPECIALTY CHEMICALS

2301 Wilroy Road

PO Box 820

Suffolk, Virginia 23439-0820, USA

NAFTA

Ciba Specialty Chemicals Corp.

Water and Paper Treatment

Segment

2301 Wilroy Road

PO Box 820

Suffolk, Virginia 23439-0820

USA

Europe

Ciba Specialty Chemicals Inc.

Water and Paper Treatment

Segment

PO Box

CH-4002 Basel, Switzerland

Fax: +41 61 636 5532

Asia Pacific

Ciba Specialty Chemicals Pte. Ltd.

Water and Paper Treatment

Segment

3 International Business Park

#05-01 Nordic European Centre

Singapore 609927

Fax: +65 6890 6104

Latin America

Ciba Especialidadas Quimicas Ltda.

Water and Paper Treatment

Segment

Av. Prof. Vicente Rao 90

Sao Paolo, BR 04706-900

Fax: +55 11 543 7252
COPYRIGHT 2005 Paper Industry Management Association
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Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:SPECIAL ADVERTISING SECTION
Publication:Solutions - for People, Processes and Paper
Article Type:Advertisement
Date:Jan 1, 2005
Words:525
Previous Article:Global outlook: fair to middling.
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