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Cheap Cheap Cheap goes flop, flop, flop! Thinking outside the box with Nicola Methven & Mark Jefferies; SQUARE EYES.

Byline: Nicola Methven & Mark Jefferies

WE did warn you it wouldn't be to everyone's taste - but we didn't realise virtually nobody would like it.

Noel Edmond's new quiz show Cheap Cheap Cheap is a flop flop flop, with just 270,000 viewers tuned in to watch the opener. Worse still, some switched off before the end of the hour-long Channel 4 show.

It had about 4% of the available telly audience watching at tea time. Noel did his best to explain the premise last week, describing it as "a gameshow that thinks it's a sitcom".

Perhaps viewers aren't ready for it. Or perhaps it's just no good.

Social media wasn't kind to Noel and the actors who play the shopkeeper, delivery man and upstairs neighbour.

Jessica Chriscoli chimed in with: "Cheap Cheap Cheap is the worst programme ever." Another viewer, JC, said on Twitter: "I think I'm watching Noel Edmonds have a breakdown on national telly!" At least Tim Wheeler was slightly more positive when he said: "cheapcheapcheap is so mind-bendingly bad I am glued."

Well, Noel did tell us last week, there's nothing like it on TV.

Channel 4 didn't comment when Square Eyes asked them about the disappointing ratings.

But it could be worse - they could have let Noel make 30 episodes. Oh, they did. Weep, weep, weep

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Title Annotation:Features
Publication:The Mirror (London, England)
Date:Aug 16, 2017
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