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Change New African's cover.

Everything about New African is good except [the paper used for the] cover. The highly esteemed magazine has a cover that is well-designed and attractive but it is increasingly becoming disappointingly too thin and delicate--something that creates unnecessary distaste and dissatisfaction among readers.

It may be argued that the cover is made flimsy as one of the strategies to cut down production costs. But any reader would agree that it is unwise to minimise costs at the expense of quality.

Content and quality are the leading factors that sell any magazine.

Prof. Godson S. Maanga, Moshi, Tanzania

Thank you for your initiative, Professor. The trend among most international publications, such as The Economist, has been to use lighter cover paper to rationalise airfreight costs. However, we have heard you and from the June issue, the magazine will be printed using thicker paper for the cover so that you do not experience the difficulties you, and other readers, have mentioned. --Editor.

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Title Annotation:Readers' Views: LETTERS & COMMENTS
Author:Maanga, Godson S.
Publication:New African
Article Type:Letter to the editor
Date:May 1, 2018
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