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CellPoint Mobile offers mWallet solution for airlines.

AIRLINE INDUSTRY INFORMATION-(C)1997-2015 M2 COMMUNICATIONS

CellPoint Mobile said it is rolling out a passenger-centric, off-the-shelf mobile wallet solution for airlines whose passengers are increasingly managing their travel-related purchases, transactions and records from smartphones and mobile devices.

The Travel Bank mWallet(TM) solution enables airlines to boost revenues and income streams through an airline-branded, omni-channel universe offering numerous paths to purchase, reduced customer acquisition costs, and higher conversion on ticket sales and ancillary revenue opportunities for millions of passengers. According to Air Transport World and SITA, 97 percent of 2014 airline passengers traveled with a smartphone, laptop or tablet, and 18 percent carried all three.

Within a centrally controlled environment, CellPoint Mobile's Travel Bank mWallet(TM) supports Electronic Miscellaneous Documents (EMD), loyalty rewards, coupons and payment methods as tender, allows airlines to convert Denied board Compensation (DBC) events and other types of compensation into revenue opportunities, and can integrate seamlessly with other electronic payment wallets, such as Apple Pay, Google Pay and MasterPass.

CellPoint Mobile helps airlines around the world navigate and own the complex payments ecosystem from beginning to end, regardless of their passengers' preferred currency, payment method, device or channel. Its technology infrastructure, solutions and professional services enable airlines to manage and process payments and transactions from a single, data-integrated platform, regardless of channel, device or currencies. With offices in London, Miami, Copenhagen and Pune, CellPoint Mobile serves global and regional airlines.

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Publication:Airline Industry Information
Date:Sep 15, 2015
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