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COX CABLE TO BUY 200,000 DIGITAL CONVERTERS FROM GENERAL INSTRUMENTS

 CHICAGO, Jan. 3 /PRNewswire/ -- General Instrument Corporation (NYSE: GIC) announced today that Cox Cable, the nation's sixth largest cable operator, will purchase 200,000 of General Instrument's advanced DigiCable(TM) digital set-top converters.
 The transaction is valued at approximately $40 million. In the past year, General Instrument has received commitments from many other leading cable operators to purchase a total of more than 2.5 million digital set-top converters.
 Cox will install the units throughout its nearly 1.8 million customer base. "After a good deal of consideration, we decided that we should implement digital compression technology and that General Instrument's DigiCipher(R) system and DigiCable terminals met our requirements," said Alex Best, Cox senior vice president of engineering. "The opportunities that this technology will provide, for both programmers and service providers, make it essential that we implement it as soon as possible. We know that GI's technology has been proven effective by a number of major programming services who are using it today."
 Hal Krisbergh, president of the General Instrument Communications Division, said Cox's decision to adopt DigiCable pointed to the strength and versatility of the technology. "Cox has now joined with seven other top 20 MSOs, representing more than 20 million subscribers, in supporting digital compression and, in particular, our DigiCable technology," he said. "Cox is buying dual-mode converters compatible with both DigiCipher and MPEG II. DigiCable will continue to evolve as operators determine what features they want included in their units and as the process of determining MPEG standards sorts out. Digital compression will clearly play a major role in tomorrow's television industry as more services and programs become available to take advantage of the range of new opportunities opened up by this important enabling technology."
 General Instrument Corporation is a world leader in broadband transmission, distribution and access control technologies for cable, satellite and terrestrial broadcasting applications, as well as in discrete power rectifying components. GI has joined with the other all-digital proponents for the U.S. HDTV standard in a "Grand Alliance" that will share technology and potential future royalties.
 -0- 1/3/94
 /CONTACT: George Sard or Anna Cordasco of Sard Verbinnen & Co., 212-687-8080, or Jim Barthold of General Instrument, 215-956-6448/
 (GIC)


CO: General Instrument Corporation; Cox Cable ST: Illinois IN: CPR SU:

TW-SH -- NY005 -- 8398 01/03/94 08:56 EST
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Publication:PR Newswire
Date:Jan 3, 1994
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