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COORS PROVIDES FIVE TRUCKLOADS OF DRINKING WATER TO FLOOD VICTIMS THROUGHOUT MIDWEST

 GOLDEN, Colo., July 15 /PRNewswire/ -- A total of 66,000 quarts, or 16,500 gallons of bottled drinking water has been dispatched by Coors Brewing Co. to aid Midwest flood victims this week.
 Today, Coors sent a truckload of bottled water to St. Louis, and one truckload to Des Moines, Iowa. Earlier in the week, two truckloads were sent to Des Moines and one truckload to the Sioux Falls, S.D., area. In each case, Coors has worked with the American Red Cross to ensure the water is distributed to those most in need.
 "Our hearts go out to the flood victims," said Peter Coors, chief executive officer of Coors. "We hope this water eases at least one of their worries."
 As part of its Coors Pure Water 2000 program, Coors has been able to support similar relief efforts to disaster victims in need of drinking water. Most recently those efforts involved Hurricane Andrew and Hurricane Iniki.
 Coors Pure Water 2000 is a national, grassroots campaign to help preserve, protect and clean up America's water resources.
 In addition to the water donation, Coors volunteers from the company's Volunteers In Community Enrichment (V.I.C.E.) squad are assisting other Denver area efforts to collect and ship supplies to the flood victims.
 -0- 7/15/93
 /CONTACT: Barbara Theuerkauf, 312-693-1800; or Ruben Valdillez, 303-277-6258, both of Coors Brewing Co./


CO: Coors Brewing Co. ST: Colorado IN: SU: PDT

MC -- DV005 -- 2221 07/15/93 17:14 EDT
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Date:Jul 15, 1993
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