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COORS LIGHTS UP LINCOLNFEST WITH SILVER BULLET SKYSHOW; EMPHASIS PLACED ON DRINKING SAFELY

 COORS LIGHTS UP LINCOLNFEST WITH SILVER BULLET SKYSHOW;
 EMPHASIS PLACED ON DRINKING SAFELY
 CHICAGO, June 24 /PRNewswire/ -- Coors plans to bring the largest festival of lights and sounds to Springfield, Ill., as part of its fifth year sponsorship of LincolnFest.
 Coors Light will present its annual "Coors Light Silver Bullet SkyShow," a 25 minute entertainment spectacular of lights, sound, music and fireworks. This year, Coors Light will present three of its bands from the state of Illinois: "Brass Bullet," a rock and roll band; "Howard And The White Boys," a Chicago blues band; and, "The All Night Newsboys," a Top 40 rock-and-roll band.
 "Coors Light is proud to have been one of the major LincolnFest sponsors for the last five years," said Pat Ramirez, Coors Brewing Co. regional marketing manager. "This is the only pyrotechnics display choreographed to music presented by Coors in the 11 state area. The sponsorship is Coors' opportunity to give back to the community and to say 'thank you' for supporting us all year."
 Coors will also make available Coors Cutter, a non-alcohol beer.
 "As always," Ramirez continued, "Coors supports alcohol awareness and responsible drinking. We believe that Coors Cutter is an excellent non-alcohol alternative for those people who want to enjoy the taste of beer without the alcohol content."
 In addition, the Coors Light Team Rollerblade will be performing. The demo-van will have rollerblades available for patrons with a valid driver's license.
 Coors Light will be the official beer of LincolnFest. The July Fourth celebration features a weekend of events beginning Friday, July 3 and culminating Sunday, July 5.
 -0- 6/24/92
 /CONTACT: Barbara Theuerkauf, 312-693-1800 or Colleen Plummer, 800-525-3786, both of Coors Brewing/ CO: Coors Brewing Co. ST: Illinois IN: FOD SU:


BB-MC -- DV005 -- 3458 06/24/92 16:56 EDT
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Publication:PR Newswire
Date:Jun 24, 1992
Words:298
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