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COMCAST ESTABLISHES $100,000-PLUS SCHOLARSHIP FUND; LARGEST CORPORATE CONTRIBUTION EVER TO BALTIMORE COUNTY PUBLIC SCHOOLS

COMCAST ESTABLISHES $100,000-PLUS SCHOLARSHIP FUND; LARGEST CORPORATE
 CONTRIBUTION EVER TO BALTIMORE COUNTY PUBLIC SCHOOLS
 BALTIMORE COUNTY, Md., Feb. 5 /PRNewswire/ -- Comcast Cablevision of Baltimore County today announced the donation of more than $100,000 for the establishment of the "Comcast Scholarship," a fund which will award $1,000 college scholarships to a student at each and every Baltimore County public high school over the next five years.
 Stephen A. Burch, Comcast area vice president, stated: "I am thrilled to be able to announce that Comcast will take a lead role in providing the best and the brightest students of the Baltimore County school system some sorely needed funds with which to attend college. In these tough times, I believe it is important for corporate America to step forward to create an educational partnership for the benefit of our future leaders."
 The more than $100,000 Comcast commitment is by far the largest private and/or corporate cash contribution ever made to the Baltimore County School System. Dr. Robert Y. Dubel, Baltimore County school superintendent, commented, "We are most enthusiastic about this additional opportunity to encourage our students to be the best they can be, and are most grateful to Comcast Cablevision for their generous support of the Baltimore County Public Schools." He added, "These 21 annual $1,000 student achievement awards and minority scholarships will be great motivators for our high school students and will no doubt be greatly appreciated by the winners' parents, too."
 The scholarships will be awarded annually, beginning this spring, to a student at each of the 21 Baltimore County public high schools. The schools will alternately award the scholarships based upon the following criteria: One will go to the student(s) with the most improved grade point average throughout their high school years. The unique purpose of this scholarship is to encourage students to study a bit harder each year in order to earn progressively better grades. The recipients of these scholarships may not be their schools' valedictorians, rather, they would be individuals who showed steady and considerable progress and motivation during their high school years. The other scholarship will be awarded to the most academically talented and deserving minority students in Baltimore County public schools. Curt Pendleton, newly appointed Comcast general manager for Baltimore County, remarked: "We believe this contribution will represent one of the largest and most unique public high school scholarship funds in the country -- certainly so in Maryland. Too often, television has been given the rap for diverting students from their studies. On the contrary, TV can be responsible for developing broad frames of reference in today's young people. We wanted to show that Comcast Cable is supportive of education and we put our money where our mouth is." He added: "This $100,000-plus contribution represents the tip of the iceberg. We'll be leading an effort among our colleagues in business to boost this scholarship fund to a level well over $1 million. Comcast, Steve Burch and I are committed to the improvement of public education in Baltimore County."
 The newly created scholarship fund is but one part of a partnership that Comcast is today forming with the Baltimore County schools. Additional aspects include Comcast gifts-in-kind in the form of video production services and other educational tools. And later this spring, Comcast will offer part-time employment opportunities to scores of local high school students enabling them to receive free tickets to their respective high school proms. In addition, Comcast will make varying cash donations to each participant school, thereby reducing the cost of the school prom for each and every student.
 Comcast Cablevision operates throughout Baltimore County. According to Burch: "We wanted to give something back to the community. The citizens of Baltimore County are very supportive of our business and we wanted to do something very significant in return. This will not be a short-term program. We're committed to improving the opportunities for young people. And we wanted to initially do so in a big way." The Comcast scholarship program is the first of its kind in Baltimore County.
 -0- 2/5/92
 /NOTE: A news conference announcing the above program will be held at the Loch Raven Senior High School in Towson (1212 Cowpens Ave.) at 10:30 a.m. on Monday, Feb. 10. Participants will include Dubel, Burch and Pendleton, other top area business and political leaders, chamber officials, school principals and other board officials, and student leaders./
 /CONTACT: David H. Nevins of Nevins and Associates, 410-356-8822, for Comcast/ CO: Comcast Cablevision ST: Maryland IN: SU:


MP -- DC004 -- 7198 02/05/92 12:40 EST
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Date:Feb 5, 1992
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