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CLUB MED WARNS ABC ENTERTAINMENT AGAINST TRADEMARK INFRINGEMENT

 CLUB MED WARNS ABC ENTERTAINMENT AGAINST TRADEMARK INGRINGEMENT
 NEW YORK, Aug. 20 /PRNewswire/ -- "Imitation is not the best form of flattery" said Club Med Sales, Inc.'s president, Michael Kublin, in a dispute over ABC Entertainment's use of "The Antibiotic for Civilization" in promoting their new fall show, "Going to Extremes." The show is set on a fictitious tropical island in the Caribbean.
 Club Med has federal registrations for its trade and service mark, "The Antidote for Civilization," which the company has been using since 1981 to promote its vacation packages in the Caribbean and elsewhere.
 On Tuesday, Club Med sent a letter to Mark Zakarin, senior vice president-marketing, ABC Entertainment, fully outlining the trademark infringement. Zakarin responded that ABC will continue to use "The Antibiotic for Civilization" for promotional purposes and turned the matter over to his attorney, Jody Zucker.
 Should a satisfactory solution to this problem not be immediately reached, Club Med is contemplating legal action against ABC prohibiting the use of its trademark and seeking compensation commensurate with other permitted uses of the trademark.
 "The situation with ABC Entertainment is in no way an exception to our policy on trademark infringement," explained Kubin. "Over the years, 'The Antidote for Civilization' has become one of our most valued and immediately recognizable assets. We guard it zealously."
 -0- 8/20/92
 /CONTACT: Edwina R. Arnold of Club Med Sales, 212-977-2170/ CO: Club Med Sales, Inc.; ABC ST: New York IN: ENT SU:


SM-OS -- NY050 -- 1727 08/20/92 12:59 EDT
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Publication:PR Newswire
Date:Aug 20, 1992
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