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CINCINNATI-AREA STUDENTS RECEIVE FORD PROGRAM DEGREES

 CINCINNATI-AREA STUDENTS RECEIVE FORD PROGRAM DEGREES
 CINCINNATI, July 7 /PRNewswire/ -- Nine students from the Cincinnati


area will receive degrees July 9 in Ford Motor Company's Automotive Student Service Educational Training (ASSET) program.
 "With the help of our graduates, the Ford ASSET program has been a huge success," said Tom Wagner, Ford vice president and general manager of Ford Parts and Service Division. "Since 1985, we have expanded the program to include 56 cities. We plan to have 59 ASSET programs by the end of 1992."
 The students, who attended academic classes at Raymond Walters College and received technical training from Great Oaks Joint Vocational, represent eight Ford dealerships.
 The students and their respective hometowns are Danny Beatty Jr., New Lebanon; Eric Schmidt, Mason; Rusty Bene, Mason; William Reding, Centerville, and R. Todd Janzen, Chris Young, William Cleveland, Dennis Merkle and Frank Meyers, all from Cincinnati.
 During the two-year program, students alternate between the classroom and the dealerships every nine weeks, learning the latest developments in engines, ignition and fuel systems, turbo-charging, and diesel and computer controls.
 In addition, they take courses in subjects ranging from mathematics and physics to computer studies and critical thinking.
 Wagner called the ASSET program an effective response to the need for highly skilled service technicians to diagnose and repair today's highly sophisticated vehicles.
 "The past decade has brought about unprecedented change to Ford Motor Company and its products," he said. "The important thing is to know how to manage this change and this complexity, not only in the design and building of these products, but also in providing the customer expert service throughout the life of the vehicle. That's where the ASSET program comes in."
 Wagner also called the program a "win-win" situation for dealers, students, schools, customers and Ford Motor Company.
 "Our dealers win by landing highly proficient technicians trained in the latest Ford technology," he said, "and the students come out on top by learning the skills to help them excel in a lucrative and intellectually rewarding career.
 "The schools win since Ford provides training for their instructors and training materials that can be used in other automotive technology programs.
 "Customers win, too, by having their cars fixed right the first time. And that, of course, makes all of us at Ford happy since it helps us live up to our mission of having the best satisfied customers in the world."
 -0- 7/7/92
 /CONTACT: Bill Carroll of Ford, 313-322-1300/
 (F) CO: Ford Motor Company ST: Michigan, Ohio IN: AUT SU:


ML -- DE003 -- 6875 07/07/92 09:04 EDT
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Publication:PR Newswire
Date:Jul 7, 1992
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