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CHRYSLER REVISES INCENTIVES IN 'SUMMER SAVINGS' PROGRAM

 CHRYSLER REVISES INCENTIVES IN 'SUMMER SAVINGS' PROGRAM
 HIGHLAND PARK, Mich., June 26 /PRNewswire/ -- Chrysler Corporation


(NYSE: C) announced it is revising national consumer incentives on retail deliveries of new cars and trucks in a new "Summer Savings" program, effective July 1 through Aug. 31, 1992. Its current program expires Tuesday, June 30.
 In the new program, incentives range from $500 up to $2,000, depending on the vehicle, and buyers have the alternative choice of low interest financing. Incentives cover most 1991 and '92 and some '93 models.
 Chrysler is increasing cash back values from $1,000 to $1,500 on Chrysler LeBaron coupes, and from $500 to $1,000 on LeBaron convertibles, Eagle Summit 4-door models and '92-93 Dodge Daytona models. Dodge and Plymouth Colt and Eagle Summit 3-door rebates will increase from $500 to $700.
 Cash back values on some models will be reduced, such as: Plymouth Sundance and Dodge Shadow, from $1,000 to $700, and Dodge Dakota pickups and Jeep Comanche, from $750 to $500.
 Chrysler is eliminating special incentives in northeastern states, but continues some special incentives in California and Hawaii.
 The new program values are:
 (Note: 1991-92 models except where specified)
 $2,000--Dodge Ramcharger.
 $1,500--Chrysler Imperial, New Yorker Fifth Avenue, '91 Dodge Daytona, '91-2-3 Ram pickup (gas); '91-2-3 Chrysler LeBaron coupe; Jeep Cherokee, Plymouth Laser AWD, Eagle Talon AWD.
 $1,250--'93 Imperial and Fifth Avenue.
 $1,000--Dodge Spirit, Dynasty, '91-2-3 Ram wagon/van & conversions, '92-3 Daytona; Plymouth Acclaim, Laser 2WD; Eagle Talon 2WD, Summit 4-dr; Chrysler New Yorker Salon, LeBaron sedan, LeBaron convertible.
 $750--'93 New Yorker Salon, '93 Dynasty.
 $700--Dodge Shadow, Plymouth Sundance; Dodge & Plymouth Colt 3-dr(a), Eagle Summit 3-dr(a).
 $500--Chrysler, Plymouth & Dodge swb minivans(a)(b); Dodge commercial swb and lwb minivans(a)(b); Plymouth Vista, '92 Eagle Summit wagon; Dodge Dakota, Ram 50; Jeep Wrangler, Comanche and '93 Cherokee.
 (a) Excluding residents of California & Hawaii.
 (b) Minivan incentives effective 6/23/92 through 8/31/92.
 As an alternative to cash, low APR financing for terms of 1-24 months, 25-36, 37-48 and 49-60 months, respectively, are: minivans--6.9, 7.9, 8.9, 9.9; all other vehicles--4.9, 6.9, 7.9, 9.9.
 Other programs:
 1992-3 Dodge Daytona: First Time Buyer $500 cash allowance additive to national consumer incentive, thru 9/30/92.
 1992-3 vehicles, except Dodge Viper: College graduate $500 additive cash allowance thru 12/31/92.
 1991-92 vehicles & '93 Jeep Grand Cherokee: Physically-Challenged Consumer $500 reimbursement for adaptive equipment installed on new Chrysler Corporation models thru 9/30/92.
 -0- 6/26/92
 /CONTACT: Tom Jakobowski of Chrysler, 313-956-1881 or 313-956-2894/
 (C) CO: Chrysler Corporation ST: Michigan IN: AUT SU:


ML -- DE015 -- 4213 06/26/92 12:09 EDT
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Publication:PR Newswire
Date:Jun 26, 1992
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