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CHEMLAWN ANNOUNCES A NEW SERVICE, ECOSCAPE

 CHEMLAWN ANNOUNCES A NEW SERVICE, ECOSCAPE
 COLUMBUS, Ohio, March 17 /PRNewswire/ -- ChemLawn Services


Corporation, the nation's largest professional lawn and landscape company, today announced a new service, EcoScape by ChemLawn. EcoScape customers receive customized landscape care, which includes personal consultations and an extensive menu of service options for the lawn, trees, shrubs and flower beds.
 ChemLawn president David L. Siegfried said, "We asked people what they wanted from a lawn and landscape care company. Overwhelmingly, they wanted a comprehensive landscape service that gives them choices. We designed EcoScape to meet their needs.
 "EcoScape service begins with a meeting between the customer and a ChemLawn specialist. The customer tells us what is desired for the landscape, and our expert provides a list of options that will meet the customer's needs. Options range from landscape installation to controlling weeds in flower beds," Siegfried said.
 "EcoScape options also include mechanical services such as lawn aeration, renovation, mulching and pruning. Of course, EcoScape continues our long-standing quality services of fertilization and weed, insect and disease control for lawns and landscapes."
 EcoScape applications may be liquid or dry, or a combination of both. Siegfried explained that, although the customer may choose one over the other, the ideal service allows for both forms of application, and should be determined by the weather, condition of the landscape and pest pressures present.
 EcoScape services are based on horticultural and agronomic research conducted by ChemLawn and by universities around the country. The services are then tailored by ChemLawn's technicians to address regional differences in soils, plants and climate, and further refined to create the specific recommendations for each lawn and landscape.
 Siegfried said the company has been at work for more than a year developing the service.
 100 Percent Organic Fertilizer Program Introduced
 Siegfried also announced that ChemLawn's company-owned branches offer a 100 percent natural organic fertilizer as an option in its lawn service in 1992. "We evalauted a number of products, and selected our current product after considering turfgrass quality, product performance and cost. We're convinced that this fertilizer, consisting of natural organic nitrogen, phosphorus and potassium, will provide excellent results for our customers who prefer this option," Siegfried said.
 ChemLawn Services Corporation is North America's largest professional lawn and landscape service company, with operations in 44 states. The company also has licensed franchise operations in Canada and the U.S. All services are offered to the commercial sector as well as to residential customers.
 ChemLawn is the official supplier of lawn, tree and shrub care and pest control services to AmeriFlora '92, the first international floral exposition to be held in the U.S. ChemLawn also is sponsoring the exhibit "The Value of Landscaping" in America's Backyard, which showcases 20 contemporary home gardening ideas.
 -0- 3/17/92
 EDITOR'S NOTE: The EcoScape logo is available.
 /CONTACT: Deb Strohmaier of ChemLawn, 614-847-4674/ CO: ChemLawn ST: Ohio IN: CHM SU: PDT


KK -- CL003 -- 8613 03/17/92 08:13 EST
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Date:Mar 17, 1992
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