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CHANNEL MARKETING ANNOUNCES REVOLUTIONARY NEW SERVICE FOR SMALL AND MEDIUM SIZED BUSINESSES

 CHANNEL MARKETING ANNOUNCES REVOLUTIONARY NEW SERVICE
 FOR SMALL AND MEDIUM SIZED BUSINESSES
 DALLAS, July 14 /PRNewswire/ -- Building on its successful sales and marketing consulting business, Channel Marketing Corp. has just announced that it has added a distribution and logistics division. Upon the request of its customers, the company now provides a full complement of sales and marketing offerings including client services, sales services and distribution and logistics services. The company provides both distribution and logistics consulting as well as distribution and logistics services. Small and medium sized companies and start up operations now have access to national sales, marketing and distribution which will allow them to bring new products to market and compete with larger, more established competitors.
 Early this year, Channel Marketing leased warehouse space in Carrollton, Texas, to accommodate its new distribution and logistics services division. The facility is centrally located and is staffed by a group of experts who provide a high level of service to their customers. In addition, Channel Marketing has developed a strategic alliance which will give it access to over 3,000,000 square feet of warehouse facilities across the United States.
 After four years of success in its sales and marketing consulting business, Channel Marketing added the new division because clients felt the firm could perform distribution and logistical functions more efficiently than they could. The turn-around time is quicker, and the costs are less. The major advantage, however, is that all costs are variable. Customers pay when their products are shipped from the warehouse. Under most circumstances, there are no preliminary investment costs or monthly fixed costs for Channel Marketing's clients. There is a tremendous cost advantage for small businesses or start up companies.
 Flexibility and timeliness are crucial to success in distributing products. Channel Marketing has excellent links to global air and land carriers and can provide same day shipments and next day delivery to most customers. Channel Marketing's clients prefer this type of operation because it saves them and their customers money. Channel Marketing's client's customers can reduce inventories by ordering smaller quantities more frequently.
 Separate services within Channel Marketing's Distribution and Logistics Division include distribution consulting and logistical management services such as pre-qualifying prospects through an on- line credit service, processing credit applications, performing order entry and order consolidation services, invoicing orders and handling direct mail fulfillment sales. In addition it has software manufacturing and packaging capabilities such as duplicating disks, assembling and bundling products, packaging and shrink wrapping products for distribution.
 Another widely used service is consolidation of products. Companies can ship their products to Channel Marketing for warehousing, and the products are broken down into smaller units for re-distribution.
 Recently, Channel Marketing finalized an agreement with a Fortune 500 company to warehouse and distribute its product throughout the United States. The company also has connections to ship internationally.
 Channel Marketing, based in Dallas, is a sales and marketing consulting firm that specializes in helping manufacturers increase sales by expanding channels of distribution for current products and assisting in bringing new products to market. Channel Marketing also works with large retailers in merchandising and selling products.
 -0- 7/14/92
 /CONTACT: David M. Goldstein of Channel Marketing, 214-239-3305, Ext. 214/ CO: Channel Marketing Corp. ST: Texas IN: SU:


MC-BB -- DV001 -- 8928 07/14/92 08:02 EDT
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Publication:PR Newswire
Date:Jul 14, 1992
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