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CAMPBELL MANAGEMENT CONTINUES COMMITMENT TO WINNING RESULTS WITH NEW STOCK OWNERSHIP STANDARDS FOR TOP EXECUTIVES

 Strengthens Link Between CPB Management and Shareowner Objectives
 CAMDEN, N.J., May 4 /PRNewswire/ -- Campbell Soup Company (NYSE: CPB) announced today that approximately 70 of its senior executives -- including President and Chief Executive Officer David W. Johnson -- have committed to own specific amounts of Campbell stock in proportion to their salary.
 The new requirements, drafted by management and enthusiastically received by the company's board of directors, continue to align Campbell executives' interests with those of shareowners.
 The new stock ownership standards will require all corporate officers to buy and hold at least 1,000 shares of Campbell stock by Dec. 31, 1993. By the end of 1994, senior executives who are responsible for the management of the company will be required to own more shares. For example:
 -- Johnson will buy and hold at least three times his annual base salary in Campbell stock;
 -- an executive or senior vice president will buy and hold at least two times their annual base salary in company stock;
 -- a corporate vice president of three or more years will buy and hold at least annual base salary in Company stock; and
 -- other senior executives will buy and hold at least one-half annual base salary in company stock.
 "Campbell's new executive stock ownership standards emphasize that management and shareowner thinking are as one," Johnson said. "Clearly, we are committed to driving our brands to beat the competition and deliver top performance ... and we know what an excellent investment Campbell has been and continues to be. This commitment should inspire every member of the Campbell team to new levels of confidence in our drive to seize the future.
 "These new standards are a logical extension to our leading corporate governance and executive compensation policies where pay is strongly linked to financial performance. As we build to our vision of 'Campbell Brands Preferred Around The World' we will embolden our prime purpose of increasing shareowner wealth," said Johnson.
 /delval/
 -0- 5/4/93
 /CONTACT: Kevin G. Lowery, 609-342-8533, or Leonard F. Griehs, 609-342-6428/
 (CPB)


CO: Campbell Soup Company ST: New Jersey IN: FOD SU:

MK -- PH002 -- 4215 05/04/93 10:01 EDT
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Publication:PR Newswire
Date:May 4, 1993
Words:355
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