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CAMPBELL INTRODUCES FOUR NEW HEALTHY REQUEST SOUPS; JOIN LINE OF 98 PERCENT FAT-FREE, LOW CHOLESTEROL SOUPS WITH ONE-THIRD LESS SALT, NO MSG

CAMPBELL INTRODUCES FOUR NEW HEALTHY REQUEST SOUPS; JOIN LINE OF 98 PERCENT FAT-FREE, LOW CHOLESTEROL SOUPS WITH ONE-THIRD LESS SALT, NO MSG
 CAMDEN, N.J., Feb. 19 /PRNewswire/ -- Campbell Soup Company (NYSE: CPB) announced today it will add four varieties to its highly successful "Healthy Request" soup line: Campbell's Healthy Request condensed Cream of Chicken soup, and Healthy Request ready-to-serve Chicken Broth, Hearty Chicken Rice and Hearty Chicken Vegetable soups.
 The new soups will be available in supermarket soup sections nationally beginning this month. Complete national distribution will be achieved by March.
 Like all Campbell's Healthy Request Soups, the four new varieties are 98 percent fat-free, have no more than 30 percent of calories from fat, are low in cholesterol, contain 150 calories or less per serving, contain one-third less salt than comparable Campbell condensed varieties and are made without monosodium glutamate (MSG), said Robert F. Bernstock, vice president-Campbell's soup sector, in announcing the introduction.
 "Last fall, consumers made the introduction of Campbell's Healthy Request Soups a huge success. In fact, it was one of the fastest introductions -- in terms of acceptance -- that we've ever had because they deliver all the great taste people expect from Campbell," said Bernstock.
 "These four additional varieties bring the total number of Healthy Request Soups to 15," Bernstock added.
 Campbell's Healthy Request condensed Cream of Chicken Soup and ready-to-serve Chicken Broth will be positioned as "cooking soups," soups that are enjoyed either as an ingredient in a recipe or as soup. Campbell estimates approximately 70 percent of cream of chicken soup and about 85 percent of all cans of chicken broth are used as ingredients in recipes.
 Healthy Request Cream of Chicken soup contains only 2 grams of fat per 8-ounce serving, a reduction of five grams of fat vs. Campbell's previous "Special Request" soup which has been replaced by the Healthy Request line. Healthy Request Chicken Broth is 100 percent fat-free.
 Campbell's Healthy Request ready-to-serve Hearty Chicken Vegetable and Hearty Chicken Rice contain only two grams of fat per 8-ounce serving and are filled with big pieces of chicken and a variety of vegetables. Both soups feature a delicious chicken stock carefully seasoned with herbs.
 The 15 varieties in Campbell's Healthy Request soup line are divided among eight condensed soups and seven ready-to-serve soups which require no added water to prepare.
 Campbell's condensed Healthy Request Cream of Chicken soup is packed in a 10-3/4 ounce can. It will have a suggested retail price of $.76(A).
 Campbell's Healthy Request ready-to-serve soups are packed in 16-ounce cans which yield two 8-ounce servings. Healthy Request Chicken Broth will have a suggested retail price of $.67(A). Healthy Request Chicken Rice and Chicken Vegetable soups will have a suggested retail price of $1.15(A).
 (A) The setting of retail prices is solely the responsibility of the retail grocer. Prices may vary from store to store.
 /delval/
 -0- 2/19/92
 /Editors: Photos of the new soups introduced today are available./
 /CONTACT: Kevin G. Lowery of Campbell Soup, 609-342-8533/
 (CPB) CO: Campbell Soup Company ST: New Jersey IN: FOD SU: PDT


MK-LJ -- PH006 -- 0321 02/19/92 10:00 EST
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Date:Feb 19, 1992
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