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Business Wire Named Exclusive Wire Service for MHA Trade Shows.

NEW YORK--(BUSINESS WIRE)--Nov. 25, 1996--Business Wire has been named the exclusive, official wire service for all MHA Event Management Trade Shows, it was announced Monday by Michael Lissauer, vice president of marketing and creative services for the international media relations wire service.

MHA Event Management Trade Shows include Electronic Entertainment Expo (E3), the foremost high-tech show in which entertainment and multimedia companies premiere the latest interactive entertainment/education products for consumers. Other MHA Event Management shows include: MACWORLD Expo, ComNet, Clio Conference and Expo and Telecommuting & Home Office Expo & Conference.

"Business Wire will offer one-stop shopping for over 700 of MACWORLD Expo's key media representatives, stated Mary Dolaher, director of public relations for MACWORLD Expo. "We are delighted to offer such a high caliber service to our exhibitors and the media alike."

At each show Business Wire representatives will have exclusive representation in the press room, used by the media to research/file stories at the shows. All show news and photos will be placed on BW's award-winning home page ( which is linked from each show's Web site.

MHA Event Management, formerly Mitch Hall Associates, is an independent manager of conferences and expositions. MHA Event Management has received worldwide acclaim for the management of conferences and events of outstanding quality for the high-tech industry. For more information, visit us on the Web at

Business Wire is a leading source of news on major U.S. corporations, including Fortune 1000 and NASDAQ companies. The strategic information company electronically disseminates full-text news releases for public and investor relations professionals simultaneously to the news media, the Internet, on-line services and databases, and the investment community worldwide. The company has 17 offices throughout the United States and affiliates around the world.

CONTACT: Business Wire, New York

Michael Lissauer, 212/752-9600


Business Wire, Los Angeles

Tom Becktold, 714/757-1021
COPYRIGHT 1996 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 25, 1996
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