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Budweiser unveils American-made Indy car.

In a very short period of time, Budweiser has established itself as a leader in the world of motorsports, Anheuser-Busch, Inc. has noted. During the last seven years, Bud-sponsored racing teams have won 15 national and world championships in Indy cars, stock cars, drag racing, off-road racing and hydroplane racing.

Now Budweiser and Truesports, its Indy car team, have unveiled the 1991 Budweiser Truesports Indy car team's headquarters in Hilliard, OH.

Unlike most Indy cars, the Bud car was designed and manufactured in the United States. "Indy car racing has become so competitive you just can't gain an edge by buying an off-the-shelf car," said Steve Horne, Truesports president and co-owner.

"Ever since Steve Horne came to us with his thoughts about building an all-American Indy car, we've been excited about the proposition," said Chuck Fruit, vice president of corporate media and sports marketing, Anheuser-Busch, Inc. "We share Steve's drive, philosophy and quest for quality and excellence."

The '91 car, with an estimated price tag of $650,000, will be driven by Scott Pruett, who is returning to the Indy racing circuit after a year-long absence due to the leg and back injuries sustained in a 140-mph testing accident in March 1990. However, Pruett was back racing again within eight month of the mishap and in February won International Race of Champions (IROC) in Daytona.

"Driving the new Budweiser Truesports Indy car will be a thrill of a lifetime for me," Pruett said. "Our car will be unlike any other on the track."
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Title Annotation:1991 Budweiser Truesports Indy car
Publication:Modern Brewery Age
Date:Mar 25, 1991
Words:253
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