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Brass Eagle: don't play paintball in the nude.

Brass Eagle Inc. of Bentonville, the world's largest manufacturer of paintball guns and other extreme sports products, warned consumers last week that "playing paintball nude may result in significant bodily injury."

The company made the statement in response to a game allegedly being played in the desert near Las Vegas that involves "shooting paintballs at women who are wearing only tennis shoes without proper protective gear and clothing." The game, called "Hunting for Bambi," was featured July 10 on KLAS-TV, Channel 8, in Las Vegas.

"'Hunting for Bambi' is the brainchild of Michael Burdick," the Las Vegas television station reported. "Men pay anywhere from $5,000 to $10,000 for the chance to come to the middle of the desert to shoot what they call 'Bambis' with a paint ball gun. Burdick says men have come from as far away, as Germany. The men get a videotape of their hunt to take home and show their friends."

The station said women wear only tennis shoes during the game.

"The main goal is to be as true to nature as possible. I don't go deer hunting and see a deer with a football helmet on, so I don't want to see one on my girl either," Burdick told KLAS.

But some Internet sites speculated that the "Hunting for Bambi" game was really nothing more than an urban legend.

"The whole setup of the 'Hunting for Bambi' site seems to be a deliberate attempt to shock and outrage rather than amuse, and it's all too easy for hoaxsters to fool reporters with shows staged for their benefit," states snopes.com.

In any event, Brass Eagle is outraged.

"We condemn this irresponsible activity and do not endorse or condone the use of paintball products for such activities," Lynn Scott, president and CEO of Brass Eagle, said in a press release.

Brass Eagle said it will ask local officials in Las Vegas to look into this matter because "the health and welfare of the women participants could be damaged or threatened by this undertaking."

Brass Eagle said it is particularly concerned about:

* "Purposely shooting at persons who are not wearing a paintball mask, which could result in serious eye injury, including blindness.

* "Purposely shooting at persons not wearing clothing, which provides some protection from the impact of a paintball. Playing paintball nude may result in significant bodily injury.

"Brass Eagle Inc. promotes the recreational sport of paintball, which is a safe and fun activity when the proper safety rules and regulations are followed."

In bold print and capital letters at the bottom of the press release, Brass Eagle urged consumers to "ALWAYS WEAR A PAINTBALL MASK WHILE PLAYING PAINTBALL OR BEING SHOT AT WITH PAINTBALLS."
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Title Annotation:manufacturer of paintball guns, other extreme sports products, warns consumers that "playing paintball nude may result in significant bodily injury"; Inside Business
Author:Bowden, Bill
Publication:Arkansas Business
Geographic Code:1USA
Date:Jul 21, 2003
Words:451
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