Big Mac Attack.
French farmer Jose Bove, one of a group of protesters who ransacked a McDonald's in Millau, France, is being hailed as the Robin Hood of French agriculture. "I'm a hostage to global commercialization," says Bove from his jail cell in Montpellier.
The trans-Atlantic food fight broke out when Europe refused to import hormone-fed U.S. beef because of health concerns. The U.S. retaliated by slapping stiff tariffs on cheese, a major French export.
RELATED ARTICLE: McWorld
Number of countries with McDonald's
1966: 1 1976: 21 1986: 45 1998: 110 1999: 116
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|Publication:||New York Times Upfront|
|Article Type:||Brief Article|
|Date:||Oct 4, 1999|
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