Bear Brewing to produce Whistler brands.
Chairman of Big Rock, Ed McNally states ... "Big Rock believes the brands and the associations brought together by these agreements will greatly improve its market position in British Columbia."
"We believe Whistler Brewing Company Ltd., and Bear Brewing Co. Ltd., by combining their brands production, distribution, marketing, and sales programs will achieve the economies of scale and steady sales growth. Kamloops is strategically located and will play a growing role in the new B.C. economy."
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|Title Annotation:||Big Rock Brewery; Whistler Brewing Company|
|Publication:||Modern Brewery Age|
|Article Type:||Brief Article|
|Date:||May 14, 2001|
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