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Banking on Lipa's economic growth with Tierra Lorenzo Lipa.

With a provincial government that has been aggressively rolling out measures to create a more conducive business environment, the province of Batangas has been offering quite a number of opportunities for investment and expansion.

The province south of Manila already ranks 9th out of 75 provinces in the 2018 Cities and Municipalities Competitiveness Index, an assessment of an area's economic dynamism, government efficiency, infrastructure and resiliency.

At the forefront of Batangas' economic activities is Lipa City, a favored location for investments due to its business-friendly environment. It has been touted as one of the Philippines' 10 Next Wave Cities, as it has proved to be a promising alternative location for the information technology and business process management industry.

'Lipa, Batangas, over the past few years, has exhibited solid economic growth which shows signs that it is an emerging key city,' said Torre Lorenzo Development Corp. president and chief executive officer Tomas P. Lorenzo. 'We, at TLDC, always make sure we are one step ahead of everyone because we don't mind looking outside of the usual areas of development. We look for places which are ready to take off,' he added.

From being a niche developer of premium university residences, TLDC has expanded its portfolio to include master-planned townships and emerging urban centers outside Metro Manila. It's Batangas project, Tierra Lorenzo Lipa is a mixed-use development which will be composed of two residential condominiums and an upscale international hotel.

'Our vision at Torre Lorenzo is to elevate lifestyle solutions in emerging urban centers for future communities in those cities,' Lorenzo shared. 'Lipa's evolution into an information technology and business process management center over the last decade has spurred an increase not just in the number of people who have relocated there for business, but [also] in the number of frequent travelers,' he continued.

Tierra Lorenzo Lipa promises utmost accessibility as it is strategically located near JP Laurel Highway and just a few minutes from the STAR Tollway exit. Residents are assured of living in close proximity to Robinsons Lipa, De La Salle Lipa, Lipa City Science High School, Lipa City South Central School and Lipa City Community Park.

The residential high-rises' earth-toned and spacious units range from 37.1 sqm to 42.8 sqm and come complete with a living room, bathroom and kitchen. For the added convenience and comfort of its residents and guests, the multicomplex property will house a playground, fully-equipped fitness center, recreational swimming pool, pool deck and bar and a multipurpose pavilion.

As with other TLDC projects, security is a top priority. CCTV cameras are installed all over the property's common areas.

For Tierra Lorenzo Lipa, TLDC has partnered with Dusit International and Dusit Thani Philippines Inc. to develop the P3-billion Dusit Princess Lipa, poised to be the province's first upscale international hotel.

'With the addition of Dusit Princess Lipa, Tierra Lorenzo Lipa is expected to change the leisure and real estate landscape in the area,' Lorenzo said.

The 152-room Dusit Princess Lipa includes an all-day dining restaurant, a fully-equipped gym, a swimming pool and function rooms. The hotel is expected to be completed in 2021.

'As a real estate developer, we do not go with trends. We aim to provide an upgraded and elevated lifestyle for emerging affluents for communities in evolving cities all over the county,' Lorenzo concluded.
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Publication:Philippines Daily Inquirer (Makati City, Philippines)
Geographic Code:9PHIL
Date:Jun 15, 2019
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