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BankAtlantic Foundation and the Women's International Film and Arts Festival Presents Reel Girls: Real Women.

To feature an acting workshop with JoMarie Payton (Harriette Winslow) Of the hit television series, "Family Matters"

FORT LAUDERDALE, Fla. -- The BankAtlantic Foundation, the philanthropic entity of BankAtlantic, announced today in coordination with the upcoming Women's International Film & Arts Festival (the "WIFF"), it will underwrite "Reel Girls: Real Women," an educational media literacy and film production program for girls.

"Reel Girls: Real Women," is a film and media educational program offering a workshop providing students between the ages of 9 and 16 an opportunity to learn about the media, how to write, produce and direct a short documentary.

"Reel Girls: Real Women" is a 12-week, hands on program in which the girls are trained using a number of techniques, including audio visual instruction (films, magazines), lectures, and most importantly hands on technical skills, including all aspects of pre-production and production such as scriptwriting, storyboard, camera work, lighting and interviewing. The girls will also be given a WIFF manual for reference. In addition, the girls are also being invited to attend the WIFF monthly film series and the annual film festival where their work will be presented.

A special highlight of the program is a special acting and literacy workshop conducted by JoMarie Payton (Harriette Winslow) of the hit television series, "Family Matters," and Honorary Chairperson of the 2011 Women's International Film & Arts Festival. The workshop will take place during the actual festival.

"The objectives of the 'Reel Girls: Real Women' program are twofold. First, through examination of films, magazines, current music industry trends, and other media, participants will be introduced to the concept of critical media analysis. They will examine how women have been historically portrayed in the media and motivate them to envision themselves as more than the stereotypical media present to them," commented WIFF Founder Yvonne McCormack-Lyons. "Secondly, 'Reel Girls: Real Women' will introduce and provide the participants with career skills in an industry where women are grossly under represented (currently only 5%). Empowered with media literacy, these girls will use their creative and intellectual skills to develop a project which is directly relevant to them."

The "Reel Girls: Real Women" workshop will take place on Saturday, April 2, 2011. The workshop activities will take place at the Hollywood Central Performing Arts Center: 1770 Monroe St., Hollywood, FL. For further information, please visit www.womensfilmfest.com

"The 'Reel Girls: Real Women' program is as much an opportunity for girls to learn how they perceive themselves, their goals and life aspirations, as it is an opportunity to learn about the media and film industry," commented Jarett Levan, CEO of BankAtlantic. "BankAtlantic is very pleased to present 'Reel Girls: Real Women,' in association with the Women's International Film & Arts Festival, and we look forward to seeing all the participants in the movies!"

About JoMarie Payton: JoMarie Payton is the Women's International Film & Arts Festival's Honorary Chairperson of 2011. Ms. Payton starred most notably for nine seasons as Harriette Winslow on the hit ABC sitcom, Family Matters (the longest running African American comedy TV Series). From 2001 to 2005 Ms. Payton provided the voice for Suga Mama Proud on Bruce W. Smith's The Proud Family, which reunited her with her former co-star Orlando Brown. The role earned her an NAACP Image Award nomination in 2005. Ms. Payton also had a recurring role as the personal assistant to Gregory Hines' character during season two of Will & Grace (1999-2000). In 2005, Payton co-hosted the 15th Annual NAACP Theatre Awards with Glynn Turman, and in August 2009 she appeared on Meet the Browns as Shirley Van Owen. Her other television credits include Desperate Housewives, Reba, Girlfriends, Wanda at Large, Judging Amy, The Parkers, The Hughleys, 7th Heaven, Moesha, The Jamie Foxx Show, 227, Silver Spoons, Small Wonder and The New Odd Couple. She also appeared in the Canadian TV mini-series The Rev as Mama. In 1999, Ms. Payton also released a jazz album, entitled 'Southern Shadows'.

About The Women's International Film & Arts Festival: The WIFF is a unique, cultural event featuring films, visual and performance arts and other artistic expressions by women. Founded by a truly International individual, Yvonne McCormack-Lyons has spent the past 20 years in the fields of communications and women based arts and culture programs. Mrs. McCormack-Lyons has been spearheading the award winning Women's International Film & Arts Festival for the past five years. The festival's mission is to be the premiere international festival for women recognizing their brilliance and accomplishments. For more information, please contact Yetunde O. Taiwo at ICY Public Relations, at (305) 549-3676 or via email at info@icypr.com

About BankAtlantic: BankAtlantic, Florida's Most Convenient Bank is one of the largest financial institutions headquartered in Florida. BankAtlantic was rated as having the "Highest in Customer Satisfaction in Florida for Retail Banking" based on the J.D. Power and Associates 2010 Retail Banking Satisfaction Study[TM]. Via its broad network of community branches and conveniently located ATMs, BankAtlantic provides a full line of personal, small business and commercial banking products and services. BankAtlantic is open 7 days a week and offers extended weekday hours, Online Banking & Bill Pay, a 7-Day Customer Service Center, Change Exchange coin counters, as well as retail and business checking accounts. Member FDIC. For further information, please visit www.BankAtlantic.com

BankAtlantic Bancorp (NYSE: BBX) is a bank holding company and the parent company of BankAtlantic. For further information, please visit www.BankAtlanticBancorp.com

Except for historical information contained herein, the matters discussed in this press release contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended (the "Securities Act"), and Section 21E of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), that involve substantial risks and uncertainties. Actual results could differ materially from those contemplated, expressed, or implied by the forward-looking statements contained herein. The Company cautions that the foregoing factors are not exclusive. Further, BankAtlantic received the highest numerical score among retail banks in Florida in the proprietary J.D. Power and Associates 2010 Retail Banking Satisfaction Study(SM). Study based on 47,673 total responses measuring 9 providers in Florida and measures opinions of consumers with their primary banking provider. Proprietary study results are based on experiences and perceptions of consumers surveyed in January 2010. Your experiences may vary. Visit jdpower.com.
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Publication:Business Wire
Geographic Code:1U5FL
Date:Mar 30, 2011
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