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BUTTERICK ACQUIRES DESIGNS FOR THE NEEDLE; BROADENS HOME SEWING BASE

 NEW YORK, Dec. 6 /PRNewswire/ -- Butterick Company, Inc., the largest international pattern manufacturer, founded in 1863 and parent of Vogue and Butterick Patterns, has acquired Kansas City-based craft company Designs For The Needle in a cash buyout for an undisclosed sum.
 Designs For The Needle, an industry innovator, in business for over a decade generates annual sales of over $3 million, producing and marketing a variety of craft products for the home sewing market.
 Management for both privately-held companies will remain autonomous with Butterick Company CEO and Chairman, John E. Lehmann, assuming the additional title of Designs For The Needle Chairman. Lanny D. Brewer remains President of Designs For The Needle and Ray Shelgosh continues as Vice President of Sales at the firm's Kansas City, Kan. offices.
 John E. Lehmann, Butterick Company CEO and Chairman, expressed optimism in a statement Nov. 24, citing enormous growth in the do-it-yourself craft and home decorating industry over the past year. "This partnership will significantly broaden Butterick's market influence, considering the variety of creative products that Designs For The Needle manufactures," he said.
 -0- 12/6/93
 /CONTACT: Kelly Fordyce of Butterick Company, 212-620-2601, or fax, 212-620-2746/


CO: Butterick Company, Inc. ST: New York IN: REA SU: TNM

MP-LD -- NY006 -- 0596 12/06/93 07:50 EST
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Publication:PR Newswire
Date:Dec 6, 1993
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