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BUSCH ENTERTAINMENT ANNOUNCES PURCHASE OF WATER COUNTRY USA

 BUSCH ENTERTAINMENT ANNOUNCES PURCHASE OF WATER COUNTRY USA
 WILLIAMSBURG, Va., May 29 /PRNewswire/ -- Busch Entertainment Corp., the family entertainment subsidiary of Anheuser-Busch Companies, Inc., has purchased Water Country USA from the Rank Organization, it was announced today.
 In addition to Water Country USA, the acquisition includes approximately 850 acres of undeveloped land surrounding the park.
 "This acquisition represents our continued commitment to the Williamsburg area as one of the country's premier travel destination markets," said John B. Roberts, president of Busch Entertainment Corp., the family entertainment subsidiary of Anheuser-Busch Companies, Inc. "We take great pride in our Williamsburg operations which include Busch Gardens, the local Anheuser-Busch brewery and the Kingsmill Resort.
 "We believe the acquisition of Water Country USA adds substantially to the entertainment value of the area and it enhances our ability to market Williamsburg as a multi-day destination," said Roberts. "With its diverse blend of unique water elements, children's play areas and entertainment, Water Country USA is a very logical addition to the Anheuser-Busch family of theme parks. It will complement perfectly the exciting rides, shows and other entertainment offerings of Busch Gardens."
 Water Country USA, which set an attendance record of 352,176 in 1991, opened for its ninth season on May 2. New in 1992 is "Kid's Kingdom," an expanded children's area featuring a variety of kid-sized attractions, including slides, fountains, games of skill, and puppet and magic shows.
 This acquisition increases Anheuser-Busch's theme park ownership to 10 parks. Busch Gardens Williamsburg, a 360-acre family entertainment theme park, is located approximately three miles from Water Country USA. In addition to the Busch Gardens park in Williamsburg, Anheuser-Busch owns Busch Gardens in Tampa, Fla.; Adventure Island, a water theme park in Tampa; Cypress Gardens in Winter Haven, Fla.; Sea World parks in Orlando, Fla., San Diego, San Antonio, and Aurora, Ohio; and Sesame Place, a children's play park in Langhorne, Pa. The Anheuser-Busch theme parks employ more than 15,000 people nationwide.
 Anheuser-Busch Companies, Inc., based in St. Louis, is a diversified corporation with subsidiaries including the world's largest brewing organization, the country's second-largest producer of fresh-baked goods, snack foods, family entertainment, and beer-related interests such as metal container manufacturing, aluminum recycling, malt production and rice milling.
 -0- 5/29/92
 /CONTACT: Randy Myers of Busch Entertainment, 314/982-1733/
 (BUD RANKY) CO: Busch Entertainment Corp.; Water Country USA; Rank Organization ST: Missouri, Virginia IN: LEI SU: TNM


SM -- NY039 -- 5206 05/29/92 13:32 EDT
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Publication:PR Newswire
Date:May 29, 1992
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