Printer Friendly

BUDD COMPANY ASKS EMPLOYEES: 'BUY WHAT YOU MAKE'

 BUDD COMPANY ASKS EMPLOYEES: 'BUY WHAT YOU MAKE'
 /ADVANCE/TROY, Mich., Dec. 17 /PRNewswire/ -- The Budd Company, a


major supplier to North American vehicle manufacturers, is suggesting its employees, retirees, and suppliers buy 1992 model cars and light trucks for which it produces parts and assemblies.
 "We are very encouraged by a recent mail-telephone survey of randomly selected Budd employees, 72 percent of whom found the information provided last year useful when seeking to purchase a new vehicle," said Budd Chairman Siegfried Buschmann. "Sixty-eight percent of the respondents agreed that employees of supplier companies like Budd, when new vehicle shopping, should give top consideration to vehicles for which their companies made parts."
 Buschmann said the mailing of the Budd 1992 Product Showcase would be extended to members of Congress representing districts in which the company has plants and to selected state legislators.
 The company launched the "Buy What You Make" program last year in an effort to help spur sales of vehicles produced by its customers.
 A guide for would-be buyers, the six-page brochure contains a list of models with Budd parts, photos of more than 50 vehicles, shopping tips and an easy-to-use buyer's worksheet. Sources for leasing information, used car appraisals, insurance pricing, and the most frequently ordered options also are included.
 For 1992, Budd products are used on more than 60 different vehicle models domestically produced by the Big Three automakers (Ford, Chrysler, General Motors) and five transplant companies including Mazda, Isuzu, Daihatsu, Suzuki and Hyundai. In addition, it exports products for BMW, Mercedes-Benz and Jaguar.
 The 79-year-old company, headquartered in the Detroit suburb of Troy, employs more than 9,000 and has plants in Indiana, Kentucky, Michigan, Minnesota, Ohio, Pennsylvania, Tennessee, Wisconsin, and Kitchener, Ontario.
 Budd produces a variety of exterior body panels from steel and sheet molding composite (SMC) such as fenders, roofs, hoods, doors, etc. The product mix includes disc brake components for passenger and light trucks, vehicle prototypes, brake castings for the automotive industry, and cold-weather heating products.
 Copies of the Budd Product Showcase are available free from The Budd company, Public Affairs Department, 3155 West Big Beaver Road, Troy, MI 48084.
 -0- 12/18/91
 /CONTACT: Paul Sichert Jr. of The Budd Company, 313-643-3520/ CO: The Budd Company ST: Michigan IN: AUT SU:


JG -- DE020 -- 3005 12/17/91 14:04 EST
COPYRIGHT 1991 PR Newswire Association LLC
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1991 Gale, Cengage Learning. All rights reserved.

Article Details
Printer friendly Cite/link Email Feedback
Publication:PR Newswire
Date:Dec 17, 1991
Words:389
Previous Article:POWELL INDUSTRIES ANNOUNCES RECORD REVENUES AND EARNINGS
Next Article:PFIZER NAMES BESSEY HEAD OF U.S. PHARMACEUTICALS; MCKINNELL BECOMES PRESIDENT OF HOSPITAL PRODUCTS
Topics:


Related Articles
THE BUDD COMPANY LAUNCHES 'BUY WHAT YOU MAKE' CAMPAIGN
BUDD TO SELL ITS WHEEL & BRAKE DIVISION TO ALLIEDSIGNAL
BUDD PROMOTES HOFFMAN TO HEAD MIS
CHARLES W. DAVIS APPOINTED BUDD SALES AND MARKETING VICE PRESIDENT
Grand Opening Ceremonies to be Held at Budd Tallent Hopkinsville.
The Budd Company Names New Executives.
Budd Opens Stamping Plant in Mexico.
Budd's Greening Donald Subsidiary to Add 150 Jobs.
Budd Names New Vice Presidents.
Budd to Provide SMC Pickup Box for Toyota.

Terms of use | Copyright © 2017 Farlex, Inc. | Feedback | For webmasters