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BROADWAY'S 'TOMMY' SPURS FAMILY INTEREST IN PINBALL AT HOME - NINTENDO MOVE OVER!

 NEW YORK, April 27 /PRNewswire/ -- Riding on a "bumper" of popularity in arcades as well as the recent success of Broadway's new musical "Tommy" featuring the pinball wizard legend from the Who's 1969 rock opera, pinball may be on its way to becoming America's favorite in- home pastime.
 Tommy, however, never had the opportunity of playing pinball at home like today's kids can. A new game called Pinball Warrior is one of the most exciting, high-tech tabletop versions available and at only $125 (at major toy and discount stores this summer) it's much cheaper than spending thousands of dollars for an arcade version.
 "Pinball is a wholesome, family activity," claims Frank Reysen, editor of Playthings magazine - the leading toy trade publication. "It allows parents to interact with their children in a different way than video games."
 Pinball is a new experience for some kids who are products of the Nintendo generation, while it conjures up fond memories in parents from their own childhood.
 "With Pinball Warrior in particular," claims Reysen, "parents feel nostalgic towards the game while kids love the high-tech aspects." In general, he adds, the toy industry is returning to basics and the resurgence in pinball is a prime example.
 Another indicator of pinball's increased popularity is the number of arcade games that are endorsed by licensors. Everything from The Terminator to the Addams Family is represented as a pinball game these days. Pinball Warrior brings high-tech arcade action into the home.
 According to the Professional and Amateur Pinball Association (PAPA) who sponsors a yearly championship with over 500 participants, the amusement game business is a booming $7.5 billion industry. Several magazines are even dedicated to the activity.
 Pinball Warrior is the first game in the toy industry to feature a talking, moving electronic robot at the head of the board that fights back and interacts with gameplay. It's also the first to feature an L.E.D. scoreboard, a special "Tilt" button that raises the board up 20 degrees whenever the robot slams his fist on it, and the "Black Hole" that rolls back the score.
 Tommy, can you hear this?
 -0- 4/27/93
 /NOTE TO EDITORS: Photo available/
 /CONTACT: Elaine Wellman or Linda D'Isa of Schwartz Public Relations, 212-677-8700/


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Date:Apr 27, 1993
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