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BREYERS ICE CREAM RECALL

 BREYERS ICE CREAM RECALL
 OAKLAND, Calif., April 24 /PRNewswire/ -- The following was


released today by Dreyer's Grand Ice Cream:
 Kraft General Foods issued an advisory on April 23, 1992, and recalled its chocolate-based ice cream sold under the following brands:
 Albertson's
 Knudsen
 Stater Brothers
 Stater Brothers Deluxe
 Knudsen Nice 'N Light Ice Milk
 Breyers
 Dreyer's Grand Ice Cream has not been recalled and is not affiliated with Breyers or Kraft General Foods.
 Because of the similarity between the Breyers and Dreyer's name (particularly when broadcast), many consumers have called the Dreyer's Grand Ice Cream offices throughout the Western states with the idea that Dreyer's Grand Ice Cream's chocolate ice cream has been recalled.
 Dreyer's would appreciate it if as clear a distinction as possible could be made when identifying the Breyers product to eliminate as much confusion to consumers as possible. (Perhaps showing the Breyers package would clear up confusion.)
 -0- 4/24/92
 /CONTACT: Diane McIntyre, 510-601-4338 (office) or 510-846-4535 (home); or Jenifer Howard, 510-601-4382 (office) or 510-672-8714 (home), both of Dreyer's Grand Ice Cream/ CO: Dreyer's Grand Ice Cream ST: IN: FOD SU:


DG-MM -- SF001 -- 2270 04/24/92 08:01 EDT
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1992 Gale, Cengage Learning. All rights reserved.

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Publication:PR Newswire
Date:Apr 24, 1992
Words:194
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