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BPG Maxus successfully retains Global Village for their media planning & buying services in the Middle East.

Summary: The strategic partnership between BPG Maxus and Global Village is for next 3 years

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Earlier this year, BPG Maxus re-pitched for the opportunity to continue its partnership with the region's first-ever multicultural festival park that offers an engaging experience to families through a wide variety of shopping, dining, entertainment and funfair activities, Global Village. Retaining the account for the third consecutive time, BPG Maxus will continue to develop and drive their media solutions in the region.

(Bader Anwahi, Chief Operating Officer, Global Village)

"We are delighted to get an opportunity to continue our partnership with Global Village, yet again. Dubai is poised to be a global entertainment destination and we are excited to be part of it with the leading brand in that space." said Satish Mayya, CEO, BPG Maxus.

The strategic partnership between BPG Maxus and Global Village is for next 3 years, wherein BPG Maxus will continue to provide proactive solutions that are adaptive to the changing times.

"Global Village has grown many folds in size and entertainment options, into a revered brand in the region. Quality of content is world standard in spectacle, technology and state of the art, we take great efforts to have global best partners. BPG Maxus over the years has seen the dream with us and understands our aspiration to be the best in the world. This brings to the table insights and solutions that are filtered through years of learning and experience on the brand. We were happy to see the same hunger and passion but new ideas during the pitch process." Bader Anwahi, Chief Operating Officer, Global Village.

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Publication:Khaleej Times (Dubai, United Arab Emirates)
Date:Oct 12, 2017
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