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BOYZ II MEN BREAKS ELVIS PRESLEY'S RECORD FOR LONGEST-RUNNING NO. 1 POP SINGLE IN THE ROCK ERA

 BOYZ II MEN BREAKS ELVIS PRESLEY'S RECORD
 FOR LONGEST-RUNNING NO. 1 POP SINGLE IN THE ROCK ERA
 'End Of The Road' Holds No. 1 for 12 Weeks
 and Counting on Billboard's Hot 100 Chart
 Quadruple-Platinum 'Cooleyhighharmony' Album
 is Best-Selling Album by an R&B Group in History
 LOS ANGELES, Oct. 21 /PRNewswire/ -- Boyz II Men's platinum "End Of The Road" single has effortlessly held the No. 1 throne on Billboard's Hot 100 music chart for 12 consecutive weeks and counting, breaking Elvis Presley's 11-week run at No. 1 on Billboard's Best-Seller chart, with his double-sided 1956 single, "Don't Be Cruel"/"Hound Dog." Billboard's Charts & Research Associate Publisher Michael Ellis said, "Boyz II Men's 'End Of The Road' has broken the record for the longest run at No. 1 on the Billboard Hot 100 Singles chart since the chart began in 1958. They have also set the record for the longest run at No. 1 since the rock era began in 1955 -- eclipsing Elvis Presley. This is a major accomplishment and the record is certain to be the No. 1 single of the year."
 Motown's senior vice president of Pop Promotion, Frank Turner, who helmed Boyz II Men's record-breaking streak at No. 1, remarkably also worked the two songs that previously held the record on the Hot 100. Turner was the director of pop promotion at MCA when Olivia Newton John's "Physical" made its 10-week run at No. 1. Turner worked at Warner Bros. as the southeast regional promotion manager when Debby Boone's "You Light Up My Life" made its 10-week run at No. 1.
 Turner said, "When we initially received "Cooleyhighharmony," I felt we had a unique artist in Boyz II Men. They had the vocal ability to cross the whole musical spectrum. Radio was a bit slow to recognize these talents, but after the huge success of 'Motownphilly' and 'It's So Hard To Say Goodbye To Yesterday,' we realized 'End of The Road' would be a career record for them. When you combine an incredible piece of music with incredibly talented artists you get incredible success."
 Michael Bivins, Boyz II Men's manager/founder and New Edition and Bell Biv DeVoe member, said, "I couldn't be more proud of my guys. To be mentioned in the same breath as Elvis is an honor but to surpass him, I just can't believe it. L.A. Reid, Babyface and Daryl Simmons, the song's writers and producers, are to me the greatest songwriters of my generation and I'm glad we made history together. May they go on to write many more hits ... for us."
 Boyz II Men are currently on a promotional tour of Europe and will give their first European performance at London's Hippodrome on Oct. 22, where they will receive a special award acknowledging their record-breaking success from Billboard's International editor-in- chief, Adam White.
 "End Of The Road" is featured on Motown's "East Coast Family, Vol. 1" album and the "Boomerang" soundtrack. Boyz II Men's Grammy- winning quadruple-platinum "Cooleyhighharmony" album is the biggest selling album by an R&B group in the history of music, selling 4.8 million copies in the United States alone.
 Boyz II Men have achieved phenomenal success with their multiplatinum debut album "Cooleyhighharmony," which has earned them a Grammy Award, American Music Award, Soul Train Award and an NAACP Image Award, as well as gold singles for the autobiographical jam "Motownphilly," the a cappella gem "It's So Hard To Say Goodbye To Yesterday" and "Uhh, Ahh." The group, which just concluded a 100-city U.S. tour with Hammer, was recently inducted into L.A.'s Hard Rock Cafe for their many achievements.
 Boyz II Men also went to the movies with songs on the soundtracks of "Boomerang" ("End Of The Road"), "Lethal Weapon III" ("It's So Hard To Say Goodbye To Yesterday") and "White Men Can't Jump" ("Sympin'"). Boyz II Men is featured on the album of music "inspired by" "The Jacksons: An American Dream" with their "In The Still Of The Night" song, and give a cameo performance in the ABC miniseries which airs Nov. 15 from 8-11 p.m. and Nov. 18 from 9-11 p.m.
 -0- 10/21/92
 /CONTACT: Michael Mitchell of Motown, 213-468-3553/ CO: Motown Records Corp. ST: California IN: ENT SU:


BP-JL -- LA031 -- 3197 10/21/92 18:16 EDT
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Publication:PR Newswire
Date:Oct 21, 1992
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