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BOB VILA TO HELP KNOXVILLE MAN WITH HOME IMPROVEMENTS

 HOFFMAN ESTATES, Ill., April 12 /PRNewswire/ -- For Knoxville's Herman Franklin, April 15 will not bring a visit from the IRS, but from America's best known home improvement expert, Bl?a.
 The star of the television series "Bob Vila's Home Again" sponsored by Sears will spend the day with Franklin at his home evaluating and advising the Knoxville resident on several projects. Vila is also a spokesman and advisor for Sears home improvements and Craftsman tools.
 Franklin recently added a bedroom and bath to his home on Emory Road north of Knoxville, and now he is considering other projects, including construction of an enclosed deck, conversion to gas heat and the addition of an outdoor gas grill.
 While Franklin says he has many concerns about the projects, one he does not -- the cost. Vila's advice and up to $10,000 in improvements are free as the result of Franklin's winning first place in a contest sponsored by Sears home improvements as part of its Craftsman Club program.
 Franklin says he has done much of the work himself on the ranch- style home on the acre-and-a-half lot. The operations manager for a Knoxville vending food service company, Franklin said he welcomes the advice of Bob Vila. "It should be an exciting day," he said.
 "For months we have been talking about putting siding on the house and making other improvements, but were not sure where to start," said Franklin. "Having the advice of a pro like Bob Vila will make our decisions a lot easier."
 "I'm looking forward to spending the day with Mr. Franklin and helping him with his plans for these improvements," said Vila, whose show airs in the Knoxville area on WBIR/NBC Channel 10 on Saturday's from 7 a.m. to 7:30 a.m.
 "Home improvements represent a long-term investment in the value of a family's most valuable asset -- the home," notes Vila. "Just as most of us would seek the advice of a professional before investing in stocks, it makes good sense to seek the advice of a home improvement professional to assure improvements made to the home can yield the greatest return in both personal and financial satisfaction."
 The "Craftsman Members Only II" sweepstakes was featured in the club's August/September 1992 newsletter and open to the club's then six million members. First place in the contest was $10,000 in Sears home improvement products and services plus Bob Vila for a day's visit to advise on home improvement projects, plans or problems.
 Introduced by Sears in 1991, the Craftsman Club now has 7.5 million members. The members receive special promotional mailings and a quarterly newsletter that provides home improvement tips, new product news, and special benefits.
 -0- 4/12/93
 /CONTACT: Gordon Jones, media relations of Sears, 708-286-4726; or Tom Hobelman of "Bob Vila's Home Again," 212-966-4600/


CO: Sears, Roebuck & Co. ST: Illinois IN: REA SU:

TS -- NY043 -- 4720 04/12/93 11:30 EDT
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Date:Apr 12, 1993
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