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BLOCKBUSTER NAMES RAMON MARTIN-BUSUTIL INTERNATIONAL PRESIDENT; 21-YEAR EUROPEAN VETERAN WITH CADBURY-SCHWEPPES, GENERAL FOODS

BLOCKBUSTER NAMES RAMON MARTIN-BUSUTIL INTERNATIONAL PRESIDENT; 21-YEAR EUROPEAN VETERAN WITH CADBURY-SCHWEPPES, GENERAL FOODS
 FORT LAUDERDALE, Fla., July 16 /PRNewswire/ -- Ramon Martin-Busutil, 58, has been named president of Blockbuster Entertainment Corporation's International Division by President and Chief Operating Officer Joseph R. Baczko. Martin-Busutil will be responsible for all company and franchise activities outside the United States.
 "Ramon has an outstanding record of accomplishment in operations, marketing, franchising, construction and manufacturing throughout Europe with major consumer corporations and he will be an invaluable asset as leader of our aggressive worldwide expansion efforts," Baczko said.
 Martin-Busutil, a native of Spain, joined Cadbury-Schweppes in 1981 as managing director-France, was promoted to managing director-Schweppes Continental Europe and in 1987 was named president of Cadbury Beverages in Europe where he was responsible, until he joined Blockbuster, for that company's estimated $1 billion business in 22 countries of Continental Europe as well as the franchisees in the United Kingdom and Ireland.
 He spent 20 years (1961-1981) with General Foods at facilities throughout Europe, initially in manufacturing and operations, and for the last 10 of those years in product and marketing management over Europe. After rising to the top of the operations side of General Foods in Europe, Martin-Busutil became a product manager in Spain to gather expertise in the marketing aspects of General Foods' business.
 International expansion into Europe and the Pacific Rim and aggressive technology program development are key Blockbuster strategies for the decade, Baczko explained.
 In February of this year, Blockbuster acquired the largest home video retail operator in the United Kingdom, Cityvision plc, with more than 800 stores in the United Kingdom and in Austria. At the time of the acquisition, Blockbuster indicated that Cityvision would be Blockbuster's springboard for expansion into Europe.
 "In every country overseas, bar none," Baczko explained, "the home video industry is curtailed by what can best be described as mom and pop retailing practices reminiscent of this country 10 years ago. It's a situation crying for the Blockbuster solution."
 Martin-Busutil earned his Doctorate of Engineering from the University of Madrid in 1958 and was an industrial engineering consultant from the time of his graduation until he joined General Foods.
 Martin-Busutil and his wife Bridget, who are the parents of four children, aged 14 through 25, will reside in Fort Lauderdale, Fla. John, 14, is in boarding school in Europe and Diane, 16, will finish school in Connecticut.
 Blockbuster Entertainment Corporation, with 2,829 stores as of March 31, 1992, has locations in 47 states as well as the District of Columbia and in Austria, Australia, Canada, Chile, Guam, Japan, Mexico, Puerto Rico, Spain, the United Kingdom and Venezuela.
 -0- 7/16/92
 /CONTACT: Wally Knief of Blockbuster Entertainment Corporation, 305-832-3250/
 (BV) CO: Blockbuster Entertainment Corporation ST: Florida IN: REA ENT SU: PER


SS-JB -- FL002 -- 9839 07/16/92 08:02 EDT
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Publication:PR Newswire
Date:Jul 16, 1992
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