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BK breakthrough. (Right Stuff).

Hey, Burger King. After becoming almost a permanent fixture in our Food Porn slot, isn't it great to finally make an appearance as a Right Stuff?

And what an appearance. The new BK Veggie, which was introduced in March, is the only vegetarian burger sold at any nationwide burger chain.

The flame-broiled "burger" is made from grains and vegetables (not soy), and it's served on a sesame seed roll with shredded lettuce, sliced tomato, and reduced-fat mayonnaise.

It's got 330 calories, ten grams of fat (just two of them saturated), 760 milligrams of sodium, and four grams of fiber. That's less sat fat than the chain's original Hamburger (seven grams), fewer calories than a BK Broiler Chicken Sandwich without mayo (390), and far fewer calories than a BK Broiler with mayo (550).

Unfortunately, the Veggie burger may be the only bright spot in Burger King's revamped menu. Most of the 14 new items, like the Old Fashioned Milkshakes and the King Supreme hamburgers, will probably feel right at home among the Whoppers and Bacon Double Cheeseburgers.

But that doesn't take anything away from the BK Veggie burger, which is priced to sell at $1.99. An added bonus: Since reduced-fat mayo comes on the Veggie, you'll also be able to order it on any Burger King sandwich.

OK, McDonald's. Your turn.

Burger King: (305) 378-3535.
COPYRIGHT 2002 Center for Science in the Public Interest
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:Burger King
Publication:Nutrition Action Healthletter
Article Type:Brief Article
Geographic Code:1USA
Date:May 1, 2002
Previous Article:I scream you scream ... (Brand-Name Rating).
Next Article:BK shakedown. (Food Porn).

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