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BELLSOUTH AND APPLE COMPUTER TO TRIAL PROTOTYPE DISPLAY PHONE AND SERVICES; BARNETT BANKS TO TEST HOME BANKING

 ORLANDO, Fla., June 3 /PRNewswire/ -- BellSouth Intelligent Messaging Services Group (IMSI) and Apple Computer, Inc. (NASDAQ-NMS: AAPL) today announced a joint test of a new display telephone capable of allowing consumers to bank, receive and send facsimiles, take messages and participate in a variety of home information services from the comfort of their own homes.
 The three-month test, starting later this month, will initially include some 50 homes and small businesses in the Orlando area.
 Customers will utilize a prototype display device developed by Apple's Personal Interactive Electronics (P.I.E.) division that, when connected with IMSI's enhanced services platform, will allow the user to interface with a variety of enhanced voice services. In addition, users will have access to a number of services offered by information providers, the first of which is Barnett Banks (NYSE: BBI)
 Apple's display device connects to the standard telephone and allows the user to "see" transactions, rather than rely on audio messages or touchtone sounds to determine how to interact with these services.
 "This prototype device and market test with BellSouth will help us further understand residential and small business customer needs and preferences," said Barry Schiffman, marketing director for Licensing and OEM products in the PIE Division. "We believe this test will assist us in learning more about how customers use these products and services, and will ultimately influence the development of new kinds of products."
 In the initial phase of the test, Barnett Banks customers will be able to access their accounts to perform numerous functions, including viewing balance information, their last several ATM transactions and checks presented for payment, as well as ordering new checks. Eventually, users will be able to pay bills electronically using the display phone.
 According to Catherine Corby, director of alternative delivery systems for Barnett Banks: "Surveys indicate that electronic banking over an intelligent phone is of high interest to many of our customers. But there is only so much a survey can tell us. The next step is to actually place the new phone into our customers' homes and offices, and see what they like and don't like, and how they actually use it."
 The display phone will also have facsimile capabilities that eventually will allow users to retrieve their faxes on a display screen, make any changes that are desired and re-direct the fax to other fax machines.
 "BellSouth is excited about partnering with leading edge companies like Apple and Barnett Banks. Our market research shows that consumers are interested in any device that makes their lives easier, and the display phone certainly fills this need," said Jim Skinner, product manager for Display Technologies at BellSouth. "Unlike other display phones, this product provides enhanced voice and fax messaging and communications capabilities. We believe this trial will prove, once and for all, that the general public is ready to incorporate display phones into their daily lives."
 The service and phones will be provided free of charge for the trial. The participants were selected to ensure a random sample of telephone and computer users in the Orlando area.
 IMSI is a subsidiary of BellSouth Corporation (NYSE: BLS), an Atlanta-based international telecommunications holding company.
 Headquartered in Cupertino, Calif., Apple Computer develops, manufactures and markets personal computer systems for use in business, education, the home, science, engineering and government.
 Barnett Banks is the 18th largest banking company in the U.S. with 633 offices in Florida and Georgia and $38 billion in assets.
 -0- 6/3/93
 /CONTACT: Tim Klein of BellSouth, 404-249-4135; Bob Stickler of Barnett Banks, 904-791-5437; or Tricia Chan of Apple Computer, 408-974-3886/
 (AAPL BBI BLS)


CO: BellSouth Intelligent Messaging Services Group; Apple Computer,
 Inc.; Barnett Banks, Inc. ST: Florida IN: TLS FIN CPR SU: PDT


RA-BR -- AT013 -- 4981 06/03/93 12:22 EDT
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Date:Jun 3, 1993
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