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BDM ESTABLISHES NEW ORGANIZATIONAL STRUCTURE, OBJECTIVES: CREATES DIVERSIFIED COMMERCIAL SUBSIDIARY AND DECENTRALIZED FEDERAL GROUP

 MCLEAN, Va., Nov. 18 ~PRNewswire~ -- "A new BDM will take shape on Jan. 1, 1993," BDM President and CEO Philip Odeen announced today.
 BDM is a leading professional and technical services company which has enjoyed substantial growth in 1992 after re-establishing itself as an independent company and acquiring another major services firm, Vinnell Corporation, earlier this year.
 Odeen identified a number of significant initiatives underway at BDM, all to be implemented by year end:
 -- The parent company, BDM Holdings, Inc., will be renamed BDM International, Inc., and will function as the parent company and oversee acquisitions and other corporate matters affecting the subsidiaries.
 -- The current BDM International, Inc., the largest operating arm among the BDM companies, will be divided into two new companies, which, along with Vinnell Corporation, will be subsidiaries of the "new" BDM International, Inc. One of the new subsidiaries -- BDM Federal, Inc. -- will focus on the federal government marketplace (defense and civil). The other new subsidiary -- BDM Technologies, Inc. -- will address diversified, commercial and state and local markets.
 -- BDM Technologies, Inc., will initially concentrate on selected market areas in the United States and abroad where BDM is already active. These include transportation technology, distribution automation, manufacturing modernization and systems, and service to regional, state and local governments, principally in the health, human resources and information systems areas. A subsequent announcement will address marketing objectives, organization and leadership of this subsidiary.
 -- BDM Federal, Inc., will encompass approximately 15 decentralized business units. The business units, operating with considerable autonomy, responsibility and authority, will be associated with five "market clusters." Market cluster leaders will focus on new market sectors (beyond those represented within the business units) and provide broad market direction, leadership, coordination and mentoring. The initial market clusters are:
 -- Technology and Policy Research
 -- Defense and Space Engineering
 -- Software and Systems Integration
 -- Energy and Environment
 -- Intelligence, Manufacturing, Transportation and Logistics
 Two existing subsidiaries of BDM International, Inc. (BDM Engineering Services Company and BDM Management Services Company) will be realigned under BDM Federal and will have their own business units.
 The market clusters and business units will expand or contract as the Federal business environment changes, Odeen explained.
 Odeen will head the parent company and the BDM Federal subsidiary. The president of BDM Technologies will be named later. All current members of BDM's senior management (executive vice presidents and corporate vice presidents) will play major roles in the new companies.
 "We are going to take the best of BDM and make it better," Odeen said, "while refocusing and redirecting our organization in ways that can help us capitalize on our strengths and exploit the opportunities we see ahead."
 He explained that the restructuring is an outgrowth of a strategic vision presented to and approved by BDM's board of directors in September. The vision statement is as follows:
 BDM will be a large (billion dollar)
 services firm, operating worldwide
 Markets -- Markets addressed will be governmental and commercial, domestic and international;
 Business Focus -- The work content will be diverse, professional, high quality, and client-driven; it will include services, systems and products;
 Organization -- BDM will be a grouping of separate companies structured to serve its customers effectively and responsively; and
 Culture -- Though a diverse international corporation, BDM will continue to have a strong, cohesive culture.
 "BDM has been a very successful company for many years," Odeen said, "and we will have a strong and profitable 1992 with revenues in excess of $400 million." (The 1991 revenue total, prior to the acquisition of Vinnell, was $297 million.)
 "But," he continued, "our world and our markets are changing -- particularly the defense marketplace -- and we simply won't continue to be successful if we settle for 'business as usual.' So we are adding to BDM, not taking anything away. We will continue to focus on the defense community with whom BDM has been associated for over 30 years." However, BDM's identification as a defense contractor is no longer accurate, Odeen said, as non-defense business has continued to grow, and revenues from DOD work have declined from well over 80 percent to less than 50 percent including Vinnell, or approximately 60 percent without Vinnell.
 The most important aspect of the new organization, according to Odeen, is the extent to which it is focused on BDM clients and key markets. "We have always been client-centered," he said, "but overlapping structures and functions were beginning to impair and impede the organization. We needed a more flexible way to empower our people to concentrate on today's clients and tomorrow's markets. Now we have it."
 BDM, a partially employee-owned company, is headquartered in McLean (metropolitan Washington). The company provides professional and technical services to public and private sector clients in national defense and security, transportation, communications, energy, logistics, environment, space, information systems, advanced technology, manufacturing technology, systems integration, product distribution, operations and maintenance and public policy.
 -0- 11~18~92
 ~CONTACT: Todd A. Stottlemyer of BDM, 703-848-5115~


CO: BDM Holdings, Inc.; BDM International, Inc. ST: Virginia IN: SU: RCN

MH -- DC013 -- 2322 11~18~92 11:46 EST
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Publication:PR Newswire
Date:Nov 18, 1992
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