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BBW FOUNDER BRINGS PLUS-SIZED FASHIONS TO HOME SHOPPING CLUB

 ST. PETERSBURG, Fla., Sept. 1 /PRNewswire/ -- The Home Shopping Network, Inc. (NYSE: HSN) announced today that Carole Shaw, founder of "BBW: Big, Beautiful Woman Magazine," is bringing her fashion designs, called Carole Shaw Collectibles, to HSN's Home Shopping Club Sept. 9 and 10.
 Carole Shaw Collectibles combines Shaw's favorite fashion looks and details in a wide array of styles. The collection features clothing for dress as well as play. "Plus-size women have careers, go out on the town, do charity work, head committees and belong to the PTA -- just as all other women do. We need clothes for all the times of our lives," Shaw said. She defines plus-size as size 16 and over.
 The collection also can be affordably mixed and matched. "My clothes are designed for the contemporary woman -- busy, down-to-earth, yet fashion-wise," Shaw said. "The collection features chic blazers, blouses with pizazz, soft jumpsuits and tailored skirts with waistbands. My collectibles are truly fashionable and very affordable." The Carole Shaw Collectibles also are made of better fabrics, such as suits in fine wool blends and softly flowing casual ensembles in supple rayon.
 "Although the Home Shopping Club already offers full-figure fashions, Carole Shaw's collection brings a special elegance and a wider array of choices to this important segment of the fashion industry," said Ben White, president of HSN Celebrity Marketing. "In addition, Carole will present her designs on-air and share her candid philosophy about being a large-size woman in a world obsessed with thinness."
 Shaw said, "I'm very excited about coming to Home Shopping. It is great to be able to show my beautiful, large-size fashions to thousands of woman at once. What I look forward to most is being able to talk to viewers who call in during my shows. Big women need to hear about other large-size women's triumphs as well as their problems. There's no better way to share and discover new ideas."
 Shaw is credited with helping revolutionize the full-figure market, which she says consisted mainly of "bullet-proof polyester pants" and "Omar-the-tentmaker dresses."
 "In 1978, I decided to stop dieting. I found there's more to life than a tiny tush," said Shaw in her characteristic candor. "As editor of 'BBW,' I made sure our models broke all the fat lady rules. We wore belts, tucked in blouses -- basic fashion privileges for everyone at the time, except us big gals. We proved you can be big and be beautiful, and happy. It is important to have beautiful clothes available in our sizes. Even Cindy Crawford would look awful in the stuff manufacturers were making for big women then."
 -0- 9/1/93
 /NOTE TO EDITOR: Photo available upon request.
 CONTACT: Louise Cleary of Home Shopping Network, 813-572-8585, ext. 7420/
 (HSN)


CO: Home Shopping Network, Inc.; Carole Shaw Collectibles ST: Florida IN: REA SU: PDT

RC-AW -- FL011 -- 8027 09/01/93 14:38 EDT
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Publication:PR Newswire
Date:Sep 1, 1993
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