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BATF will allow release of alcohol risk/benefit data.

The Coalition for Truth & Balance, a group representing 12 California wineries, has claimed victory in a dispute with the BATF.

In an industry circular dated August 2, 1993, the BATF has ruled that wineries and other alcohol beverage producers can reprint the full text of an article that provides a "comprehensive overview of the risks and benefits associated with the moderate consumption of alcoholic beverages." The article was published in Alcohol Alert, the official publication of the National Institute of Alcohol Abuse and Alcoholism (NIAAA).

The BATF Industry Circular noted "a growing body of scientific research and other data that seems to provide evidence that lower levels of drinking decrease the risk of death from coronary artery disease."

Prior to this ruling, the BATF prohibited alcohol producers from disseminating information describing the "curative or therapeutic" properties of alcoholic beverages.

The BATF said it would provide a more "formal regulatory structure for approving health claims made in the labeling and advertising of alcoholic beverages" by opening the process to public comment.

The Coalition for Truth & Balance had submitted a series of petitions over the past two years trying to convince the BATF to allow a fuller public airing of the risks and benefits of alcohol use.

According to a Coalition release, the organization is dedicated to the "truthful, accurate and balanced representation of the health effects--both positive and negative of table wine."
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Title Annotation:Bureau of Alcohol, Tobacco and Firearms
Publication:Modern Brewery Age
Date:Aug 30, 1993
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