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BANFI NAMES CONDON DIRECTOR OF MARKETING; DOERNER APPOINTED ASSISTANT MARKETING DIRECTOR

 BANFI NAMES CONDON DIRECTOR OF MARKETING; DOERNER APPOINTED
 ASSISTANT MARKETING DIRECTOR
 OLD BROOKVILLE, N.Y., April 21 /PRNewswire/ -- Banfi Vintners, of Old Brookville, today announced two appointments in its marketing department. Richard Condon has been named director of marketing and Melanie Doerner assistant director of marketing.
 Condon, who held the position of senior brand manager of Concha y Toro and Walnut Crest Chilean wines, succeeds William Roethel who resigned to take a position with a sparkling fruit juice and flavored water producer.
 Reporting directly to Harry F. Mariani, president and chief operating officer of Banfi, Condon will determine marketing objectives and strategies for the company's expanding product line, consisting of some 120 wines from seven countries. Also among his duties will be to develop programs to enhance the company's current emphasis on packaged goods disciplines, and oversee the formal brand management system.
 Condon is a graduate of Fordham University where he majored in economics, and New York University, where he received an M.B.A. in finance. Before joining Banfi in 1989, he held marketing positions at Levolor Lorentzen, Inc., Chase Manhattan Bank, National Foods, and General Foods.
 Condon resides in Rye, New York with his wife, Margaret, and three children: Patrick, 19, John, 8; and Ann, 6.
 Doerner was Banfi's marketing services director before being appointed assistant director of marketing, a new position.
 In this position, she will direct creative work for displays and point-of-sale items designed for all Banfi products.
 Doerner, who has also served as Banfi's sales promotion manager, joined the importer/vintner's staff in 1979. Previously, she had been in real estate and owned and operated a customized food plan organization.
 Doerner is an alumna of Fairleigh Dickinson University. She makes her headquarters in Old Brookville, reporting to Condon.
 -0- 4/21/92
 /CONTACT; Dave Wagner of Banfi, 516-626-9200/ CO: Banfi Vintners ST: New York IN: FOD SU: PER


TQ -- NY002 -- 0371 04/21/92 08:30 EDT
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Publication:PR Newswire
Date:Apr 21, 1992
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