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B.Y.O.B. rage.

They've been popular among thrifty party throwers for years, but now BYOB nights are making their debut at some of the nation's hottest restaurants. From Washington D.C.'s Poste Moderne Brasserie to New York City's Montrachet, operators are developing BYOB programs in an effort to increase wine awareness and get insight into their customers' taste and spending preferences. Hard-core oenophiles will appreciate Poste's new "Open That Bottle Night," where corkage fees are waived and two $35 three-course meals are paired with wines customers bring. During dinner, guests fill out a wine evaluation form and the results are then posted for all diners to see. At Montrachet on Mondays, corkage fees are waived and customers get to play the "What's My Wine?" game, the restaurant's daily blind-tasting challenge. Customers choose a color and price range of wine and the sommelier, in turn, asks them to guess the country, region, appellation, varietal and producer of the wine. For participating in the tasting, customers receive 10% off the bottle and 5% more off for each question answered correctly.--AK
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Title Annotation:Currents
Date:Oct 1, 2003
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