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Avoid Pitfalls of Investing with Help from New Book by Michael L. Schaffer.

Carmichael, CA, June 02, 2016 --( Imagine being able to look past trends and gain the tools needed to enter the world of investment strategy. Thanks to a new book written by a financial advisor with decades of experience, that's exactly what is possible. Dog Ear Publishing releases this informative guide to help turn financial dreams into a reality.

"Understanding Investing with Plain Talk and Common Sense" is a pocket guide to understanding investments as well as relationships with money. Instead of fearing the world of investments, readers learn how to avoid major mistakes that can ruin a portfolio and gain confidence when working on their own or with a professional. Colorful characters - Plain Talk and Common Sense - offer sage advice for investors.

Author Michael L. Schaffer believes that one of the first steps when considering investments is to know one's relationship to money and feelings about such things as making decisions, other people's perspectives, sticking to a plan and taking risks. Helpful questionnaires provide opportunities for reflection with the end goal of providing direction for financial goals. As the author points out, although the journey of life is almost guaranteed not to be a straight line, "with the right knowledge and instinct" people can be sure they get to where they want to go.

Schaffer is a retired financial advisor. The highly respected expert began working with international and securities firm Dean Witter Reynolds in Sacramento, California in 1991. Dean Witter Reynolds then merged with Morgan Stanley Smith Barney in 2001. In 2011, he moved to Wells Fargo Advisors. Schaffer retired in 2014.

He also is an artist and has shown his work in Los Angeles and New York City. Schaffer lives in Sacramento with his wife and family.

For additional information, please visit

Understanding Investing with Plain Talk and Common Sense

Michael L. Schaffer

Dog Ear Publishing

ISBN: 978-1-4575-4589-4 132 pages $16.95 US

Available at Ingram,, Barnes & Noble and fine bookstores everywhere.

About Dog Ear Publishing, LLC

Dog Ear Publishing offers completely customized self-publishing services for independent authors. We provide cost-effective, fast, and highly profitable services to publish and distribute independently published books. Our book publishing and distribution services reach worldwide. Dog Ear authors retain all rights and complete creative control throughout the entire self-publishing process. Dog Ear Publishing reviews services and other book marketing services are available to connect great content with interested readers. Self-publishing services are available globally at and from our offices in Indianapolis.

Dog Ear Publishing - self-publishing that actually makes sense.

Contact Information:

Dog Ear Publishing

Ray Robinson


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Geographic Code:1U9CA
Date:Jun 2, 2016
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